Starbucks took no chances with controversy that has fallen upon Starbucks in the past over the company’s holiday cups, as reported by the Inquisitr. Instead, for 2016, Starbucks used designs from Starbucks customers, who doodled on Starbucks cups and created amazing art.
Last December Starbucks let customers create their own designs for Starbucks cups and share them on Instagram, as reported by Starbucks. The very popular promotion saw Starbucks being flooded with more than 1,200 designs. In the end, Starbucks went with 13 designs on Starbucks cups — most of them white ink set against the red background of a Starbucks cup for their 2016 holiday season.
Starbucks also gave a shout out to those artists from all over the world, but not a link to their Instagram accounts. With the announcement of the new 2016 Starbucks holiday cup designs, Starbucks also announced their new “buy one holiday drink, get one free to share” promotion. It runs from November 10 through November 14 from 2 p.m. to 5 p.m.
As seen in the top photo above, the new 2016 Starbucks holiday red cups are on display in Starbucks stores, like one pictured in New York. The new Starbucks cups contain snow on bare trees, snowflakes, Christmas lights, reindeer, candy canes, and more. The Starbucks holiday coffee cups from 2015 caused controversy after a pastor claimed that Starbucks was launching a so-called war on Christmas.
Along with all the white ink on red cup designs, Starbucks also chose a design from an artist from Los Angeles, who drew a wreath around the Starbucks logo for Starbucks cold beverage cups. Starbucks even saw fit to mention Christmas and the Christmas spirit via a couple of the comments made by artists who created the designs.
As for the buy-one, get-one free event, Starbucks has dubbed that their #ShareEvent on social media. But what Starbucks drinks fall under the free promotion?
According to KTVU, Starbucks holiday drinks like Peppermint Mocha, Caramel Brulee Latte, Eggnog Latte, Gingerbread Latte, and Chestnut Praline Latte are a part of that promotion.
The Starbucks website notes that folks who are members of the Starbucks Rewards™ program get an extra hour to share the buy-one, get-one free promotion, until 6 p.m. — instead of the promotion ending at 5 p.m. for those folks.
Therefore, while Starbucks fans can’t pop into a Starbucks store in the morning to take advantage of the promotion, they can get their late afternoon and early evening fix of caffeine and sweet stuff in order to bolster their spirits and the bottom line of Starbucks from November 10 through November 14 — and check out the new red cup designs in the process.
Starbucks also didn’t shy away from the controversy that has consumed the nation with the recent presidential election.
In a company release titled “A Message from Howard Schultz: Onward Together,” posted to the Starbucks website on November 9, the Starbucks Chairman and CEO provided his thoughts about President-elect Trump. A portion of those thoughts are quoted below.
“Last night, like so many of you, I watched the election returns with family and friends. And like so many of our fellow Americans – both Democrats and Republicans – I am stunned. We cannot know what the precise impact will be on our country and the rest of the world. I am hopeful that we will overcome the vitriol and division of this unprecedented election season. As Americans, we must honor the democratic process. We have a president-elect in Donald Trump, and it is our responsibility as citizens to give him the opportunity to govern well and bring our country together.
“We can choose to answer the challenges of the day with kindness and compassion.”
[Featured Image by Joseph Pisani/AP Images]