Prince Harry’s Naked Photos Have Earned Las Vegas Business Owners $23 Million
Las Vegas, NV – Naked Prince Harry is worth at least $23 million. That’s the amount of money the Las Vegas Convention and Visitors Authority (LVCVA) estimates the city’s businesses have earned thanks to the massive amount of free publicity generated by the Prince’s naked night of naughtiness.
The group estimates that 154 million people around the world have read something about the story or have seen the naked photos of the Royal Family member. That means, in just under three months, approximately 2 million people per day have seen the photos and likely thought about the crazy fun they could be having in Las Vegas.
While the LVCVA admits that tracking the exact amount of tourism generated by the Prince Harry naked romp is nearly impossible, they believe his actions are directly responsible for unexpected spikes in Las Vegas revenue.
LVCVA Board Chairman Tom Collins tells TMZ:
“God bless Prince Harry. He made us a bunch of money.”
Ironically, Prince Harry was caught in the buff just after Las Vegas officials launched the “know the code” campaign which focuses on the “what happens in Vegas stays in Vegas” moniker.
In the meantime, Prince Harry is likely not naked at the moment because he’s fighting in the Middle East.
The Royal Family has chosen to back down from speaking about the event. Then again, the Royal Family has the whole naked Kate Middleton problem to deal with at the moment.
Are you surprised by the type of money a Prince Harry naked night can have on a city the size of Las Vegas?
Update/Clarification: The Las Vegas Convention and Visitors Authority provided the follow information after this story was published:
“The $23+million number mentioned at the board meeting earlier this week was PR value, not revenue brought into the destination … Below is the breakdown we were able to track from a PR perspective, but we do not know actual revenue from this opportunity. Please note, we only tracked coverage surrounding our USA Today and sponsored social media ad campaign, not coverage of the photos.
“· Total PR impressions – 154,389,190
“· Total PR value – $23,476,666”
