SciBabe Ushers Readers Into A Brave New World Of Food Without Fear

Skinner Bachs

SciBabe is sick of all the woo taking over the very necessary discussions we need to have about food. Whether it's the fearmongering to be found on social media coming from the notoriously fact-averse Food Babe or the anti-vaxxer brigade, SciBabe, aka Yvette d'Entremont, is ready to take them on using scientific evidence coupled with a dose of good old fashioned smarty-pants debunking.

SciBabe is one of the new generation of skeptics who are countering the surfeit of social media malarkey with pointed, well reasoned attacks on the "findings" of these self-styled gurus of wellness. Pre-internet, the most likely suspects of this kind of snake-oil salesmanship were celebrities. In her take-down of celebrity lifestyle gurus in the New York Post, Maureen Callahan very aptly describes the dynamic that drives this industry.

"Today, the most coveted job description in America is 'lifestyle guru,' and a gaggle of aging actresses, careers waning, are jockeying for your money and your envy."

The majority of the alleged experts on better living through spurious assumption are not trained to do any sort of research much less the kind that creates results that can be duplicated under specific, relevant conditions. They're performers using dog whistle tactics to get attention. SciBabe not only possesses, but admits to some past aspirations to show business by disclosing her degree in theatre. That's where the resemblance between her and the shills ends. Alongside the piece of parchment that attests to her aptitude for the arts is a Bachelor's degree of Science in Chemistry and a Master's degree in forensic science with a concentration in biological criminalistics. It's a safe assumption that if it comes down to who has a better idea of what is going to kill a person, Yvette d'Entremont is more likely to have accurate information than Vani Hari, who majored in computer science and worked in consulting before jumping into the arena of food activism.

In the "about" section on her blog,, d'Entremont is flip and funny when she describes the origin of her mission.

"When Vani Hari, a.k.a. the Food Babe, took a swipe at her Pumpkin Spice Lattes? It was a call to arms. You just don't mess with a native Bostonian's PSL."

So should you follow SciBabe? Sensitive types should be forewarned. She doesn't mince words. In fact, on her Twitter page, she describes herself as a "fan of science, Diet Coke, swearing, and the Oxford comma." On all of her pages and her essays published elsewhere, especially her elegantly reasoned and hilariously profane dissection of Food Babe, she is the unholy lovechild of Jessica Rabbit and Harlan Ellison.

[Photo by General Photographic Agency/Getty Images]