Beyonce is reportedly readying up the release of two albums in 2016 amid reports that her Formation tour has already grossed over $100 million worldwide.
Following her performance during this year’s Super Bowl halftime show, Beyonce unveiled an advert in support of the “Formation World Tour” right after the production, which was seen by more than 115 million people. According to reports, the marketing strategy helped the majority of her upcoming shows sell out within minutes — even platinum packages starting from $3,000 were hard to get.
With an estimated intake of $100 million in just two weeks, Beyonce’s brand is reportedly valued the most in the field of music and entertainment, especially with the singer being one of the few R&B singers to still push for platinum plaques with each album release.
In reference to Beyonce’s albums, several outlets report that the mother-of-one is gearing up to release a Tidal exclusive record in April, while the other will be presented as her sixth studio album and will presumably be the material she will tour with.
While nothing has been confirmed as of yet, sources continue to allege that the Tidal exclusive project was recorded as a collaborative effort with Beyonce and her husband, Jay-Z. The couple had planned to release a joint album two years ago when they famously announced their “On the Run” tour, but the plans fell flat, so the duo decided to perform their biggest hits instead. Their fans clearly weren’t complaining, since the tour still made an astounding $109 million from just 21 shows.
The move to put out an album only for Tidal subscribers couldn’t have come at a better time for Beyonce, after Kanye West made the conscious decision to release his latest album, The Life of Pablo, exclusively for the music-streaming site last week. The rapper’s album drove such an interest from the masses that it helped Tidal’s subscription list grow from one million to a reported 2.5 million.
Considering the power that Beyonce holds in the music industry, people are already predicting for her album to push those subscriptions to anywhere between six million and seven million by the summer, which will be great for Tidal, having endured endless chaotic problems in recent months.
— MTV Base Africa (@MTVbaseAfrica) February 23, 2016
The news of Beyonce looking to release two albums this year comes as Hits Daily Double suggests that the “Single Ladies” singer is preparing to sign a brand new record deal with Sony Music.
“Beyoncé is close to making a new worldwide, multi-album deal with Sony Music, and the final release under the current deal is now set for April,” the website reports, making it very clear that her next deal is bound to be her biggest yet.
Beyonce’s fans have been complaining on social media, making it known that they are having difficulties getting their hands on tickets to Beyonce’s Formation tour, which has prompted her team to extend the shows throughout the summer. As the tour nears, more dates are expected to be added to the list — and with ticket sales having already surpassed $100 million when all is said and done, Beyonce will be bowing out with an expected total of $350 million and 450 million.
Will you be seeing Beyonce on tour?
[Photos by Mike Coppola and Jason Merritt/Getty Images]