Kim Kardashian Uses North & Saint West Pics As PR Weapons To Deflect Kanye West ‘Delusional’ & Divorce Rumors

Kim Kardashian and Kanye West are surrounding by rumors of divorce, with concern for the rapper’s mental health after endless Twitter rants and meltdowns. Seeking to rein in her husband and prevent the Keeping Up With The Kardashians brand from being tarnished, Kim is looking for new ways to do damage control. And Kardashian has taken it on herself to try to ease the reports of friction in their marriage by using Saint West, the son that she and Kanye just welcomed into the world, as a publicity weapon, according to Radar Online.

In response to those divorce rumors, Kim unveiled the first full photo of Saint West on Monday morning. It’s a dramatic change from Kardashian’s initial plan to sell the picture of her son to the media outlet or source who offered her the most money. But with West unable to control himself from attracting negative attention, Kim decided to take charge of the couple’s public image, aware that Kanye also is impacting her own brand.

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In addition to turning attention from Kanye and his Twitter rants, as well as the incriminating Saturday Night Live audio tape that revealed his meltdown backstage, with the precious photo of Saint West, Kardashian seems to have persuaded Kanye to focus on improving how people perceive him. Normally known for disliking paparazzi, West greeted them with grins and even a hug for one photographer just this last weekend. Lessons from Kim on how to polish his tarnished image?

Kim Kardashian plays with daughter North. Kim Kardashian plays with daughter North. [Photo by Dimitrios Kambouris/Getty Images for adidas]Of course Kardashian and Kanye also have their first child, adorable North, as a way to change the perception of West. When Kim caught her husband peacefully napping with North in the middle of a shopping expedition, she sent the image into the world via social media, hoping to erase the memories of Kanye’s Twitter rants with the picture of daddy and daughter snoozing.

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Kardashian has company in desiring that West change his ways. Keeping Up With The Kardashians momager Kris Jenner headed off to Fashion Police to do her own style of damage control following Kanye’s Yeezy Season 3 fashion show.

And now, whether it’s the influence of Kim, Jenner’s impact, or his own wake-up call, Kanye seems to be changing. Following all those Twitter rants and meltdowns, Kardashian’s husband surprised with a tweet that sounded like an apology.

“My number one enemy has been my ego … there is only one throne and that’s God’s,” posted Kanye.

But he also dared to share his softer side with a photo of North and a heartwarming caption.

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“My heart,” wrote the proud daddy.

Adding to hints that Kardashian is trying to save their marriage despite those swirling divorce rumors and West’s claims of debt, their mansion in the Hollywood Hills remains a work-in-progress, with $20,000 spent just on fixtures.

With all those mood swings that seem to occur in the life of West despite the best efforts of Kim, comedian Chelsea Handler thinks she knows what’s going on with Kanye, reported People.

Asked about his request to Facebook king Mark Zuckerberg to bail him out in response to his claim that he is $53 million in debt, Chelsea feels that it’s a show.

Kim Kardashian cuddles North West. Kim Kardashian cuddles North West. [Photo by Craig Barritt/Getty Images]“He’s probably trying to be funny,” opined Handler. “He thinks that’s funny.”

But Chelsea also feels that there’s nothing unusual in how the rapper is behaving.

“He’s acted like this for years and now people are acting surprised that he’s acting like this,” contended Handler.

As evidence that Kanye has been like this for years, Chelsea brought up the way in which the rapper interrupted Taylor Swift’s 2009 MTV VMAs acceptance speech. But Handler predicted that instead of improving, West is headed for a breakdown.

“He did this to Taylor Swift five or six years ago. He went up and stole her award. And no one thought he was nuts then? He’s unstable and he’s delusional. And now he’ll have a mental breakdown in front of everybody, even though he’s been in this state for years.”

What do you think? Is Chelsea right in her views, and will those divorce rumors that Kim is trying to halt be proved true or false? Post your views below.

[Photo by Mike Coppola/Getty Images]