Video: Billy Mays at the drive-through

The internet is reacting to the sudden death of infomercial superstar Billy Mays, the inspiration for many popular memes and gaining an unlikely fanbase following the Discovery Channel’s Pitchmen.

Although it’s early and information hasn’t been released regarding Billy Mays’ cause of death, there is some speculation that Mays may have suffered a subdural hematoma (the injury that killed Natasha Richardson) after being hit on the head with luggage during a hard landing in Tampa yesterday. Mays joked that he was okay because he had a “hard head.” Less than 24 hours later, Billy Mays was dead.

One of the most endearing qualities a person can have is the ability to laugh at themselves, and the video below shows Mays spoofing his late-night TV pitches at a McDonald’s drive through, to the delight of all the employees.