Bethenny Frankel Debuts New Red Hair And Launches Skinnygirl Candy

You could say that Bethenny Frankel debuted a red-hot look when she arrived for a Skinnygirl candy event in New York City on Tuesday, January 26.

The Real Housewives of New York star rocked bright red hair with darker roots that matched her actual hair color. Bethenny Frankel, 45, revealed to Us Weekly that her shocking new hairstyle isn’t exactly permanent.

“It’s a wig. I had been wanting to [go red] and then today was such a great excuse,” she casually admitted.

Bethenny Frankel [Photo by Dimitrios Kambouris/Getty Images for Skinnygirl Candy]But it’s not some party wig. Frankel revealed to Us that hairy stylist Tokyo Stylez, the same guy who’s responsible for Kylie Jenner’s colorful hairstyles, made the wig especially for her. Stylez’s wigs start at $675 and can cost as much as over a thousand dollars, he revealed to Allure magazine.

It was the right color and the right moment for Frankel, since she was launching her new Skinnygirl candy line. She opened up to People about her new product line, saying that she’s trying to fill a “void” in the candy market.

“Every woman I know has a sweet tooth and most of the women I know have PMS or they get emotional and they want chocolate…It’s low calorie and they’re delicious; people are obsessed with them. And I don’t think there’s really anything else out there like that — especially with such quality. There’s a lot of chocolate, but it feels like junk food.”

Her Skinnygirl candy line is more than just chocolate bars and chocolate truffles. It also includes chocolate-covered almonds, gummies, and mints. Each pre-portioned packet is 100 calories each, which makes it perfect for those who want to lose weight but still crave sweet things.

“Portion control is huge. I don’t believe in fake; I believe in good quality ingredients. I’d rather have less of something really good than a lot of something fake. I think those little portioned packets are just very female.”

Frankel has since found success with her Skinnygirl brand, which started out as margaritas and cocktails. She now has over 75 different product lines on the market. In 2011, Frankel sold the company to Beam Global in a reported multi-million dollar deal, though she’s still in partnership with them on her brand.

Bethenny Frankel [Photo by Dimitrios Kambouris/Getty Images for Skinnygirl Candy]Although her success on RHONY has garnered her plenty of attention and fame, Frankel doesn’t think that reality TV is really for her.

“To be honest, at this point it has not as much as you’d imagine to do with being on television. I’m a businessperson more than a TV person. I work really hard. I’m very, very invested; I’m very, very involved. I know everything about my business. I have great people around me… That’s a mistake that a lot of reality stars make, they just put something on television and they think that’s enough.”

Bethenny Frankel certainly causes controversy with her remarks, even without having cameras around. The reality star made racist remarks on Twitter about Latino employees working at a Kmart store over the weekend. Following her controversial tweet, many of Frankel’s fans slammed her, calling her a racist.

Even Cuban-American celebrity blogger Perez Hilton lashed out at Frankel, labeling her as a Trump supporter. Frankel refused to apologize for the comment, and instead said that she feels so “blessed” to have bonded with her daughter in the midst of winter storm Jonas. It was clear that Frankel had her daughter on her mind instead, especially with the dangerous snowstorm keeping them together.

Bethenny Frankel [Photo by Dimitrios Kambouris/Getty Images for Skinnygirl Candy]Now, the next thing on Frankel’s list is to expand her Skinnygirl brand with health-conscious energy drinks, frozen desserts, and school lunches.

What are your thoughts on Bethenny Frankel’s new look? Do you think she should stick with it? Sound off below in the comments section.

[Photos by Dimitrios Kambouris/Getty Images for Skinnygirl Candy]