Google Generated $80 Billion In Economic Activity In 2011


Google on Monday posted a study on its company blog in which it was revealed that Google contributed $80 billion to the US economy in 2011, courtesy of 1.8 million advertisers, website publishers and even nonprofits.

The economic impact study was broken down into an interactive map of the United States where it shows off some impressive numbers. For example New York employs 2,800 full-time Google workers in two office locations and in 2011 140,000 businesses and nonprofits used the company’s AdWords and Adsense program (nonprofits received $28.9 million in free advertising) and the total impact on New York’s local economy was $11.1 billion. As Google puts it that would be enough money for “every New Yorker to dine on more than 100 buffalo wings during the next 5 Super Bowls.”

Google’s Margo Georgiadis, VP, Americas Sales highlighted several stories for Google’s successful reach such as “New Jersey’s Bornstein Sons home maintenance and repair contracting business, which was founded 70 years ago and recently began to advertise online. They now get one in four of their new customers from the web.”

In the meantime Google has sent employees around the country to help small business owners setup free websites through its Get Your Business Online program which including informative help about internet marketing through written text and videos. To boost its own business Google helps business owners setup their business online then walks them through social media, mobile and other forms of online marketing.

Here’s the Google video titled “why your business needs a website”:

[iframe src=”http://www.youtube.com/embed/9uWZl59GebE” width=”560? height=”315?]

As Margo Georgiadis rightfully states, “it’s clear that the economic impact of the web is huge; the Internet is where business is done and jobs are created.” At least it will be, if Google has anything to say about it.”

Want to see how Google has impacted your state? Here’s the Google Interactive Economic Impact Map

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