On Friday, Bernie Sanders campaign volunteers and activists all across the country formed the Bernie Light Brigade, holding light-up signs for passersby in heavy traffic areas of Los Angeles, Chicago, Austin, Norfolk, and many other cities. Light brigades have previously been used by movements like March Against Monsanto and Occupy Wall Street.
Ben and Jerry, the famous ice cream entrepreneurs based in Sanders’s home state of Vermont, played a large part in organizing the event, emailing Sanders campaign organizers and encouraging them to form the light brigade. Jerry Greenfield even participated directly in the Austin event, holding up a sign over the I-35 overpass at 11th Street.
According to Greenfield, more than 40 groups were slated to hold up signs for the Sanders light brigade, including in Vermont. Greenfield happened to be in Austin on business when the light brigade took place.