Consumers have heard of flushable wipes, usually marketed towards women who want that “extra clean” feeling after a bowel movement. However, on the Friday, October 16, episode of Shark Tank, it was all about wipes for dudes’ butts — and armpits, faces, and wherever else dudes want to feel clean by using the Dude Wipes. As reported by the Chicago Tribune, Dude Wipes are marketed towards men, and were created by four Chicago-based guys who used to use baby wipes in addition to or instead of toilet paper to get clean.
It’s a theory posited by Empire star Terrence Howard, who once said that a woman who didn’t use baby wipes in addition to regular toilet paper was a deal-breaker for a relationship with him, as reported by Jezebel.
“Toilet paper – and no baby wipes – in the bathroom. If they’re using dry paper, they aren’t washing all of themselves. It’s just unclean. So if I go in a woman’s house and see the toilet paper there, I’ll explain this. And if she doesn’t make the adjustment to baby wipes, I’ll know she’s not completely clean.”
Well, the four Chicago-land friends — Sean Riley, Brian Wilkin, Ryan Meegan, and Jeff Klimkowski — solved that problem for men, with the Dude Wipes that are literally for dudes and pitched as such. With masculine colors on the packaging and a simple design, the Dude Wipes product initially got a no-go answer from Mark Cuban. Cuban admitted that he wouldn’t use the product. Although Barbara Corcoran was turned off by the fact that she stuck her finger straight through the Dude Wipes wipe immediately upon taking it out of the package, not all of the female sharks thought they were a bad idea.
Lori Greiner liked the idea of the Dude Wipes, but she stepped out of the deal in order to leave the floor open for the Shark Tank dudes to make a deal. As Mr. Wonderful and Robert Herjavec hemmed and hawed over a $300,000 deal and the amount of equity, Cuban was able to swoop in and solve the issue. The former duo hesitated over giving 27.5 percent equity versus 25 percent equity, and that small amount of a difference became an issue for the dudes who made Dude Wipes and the sharks. Wanting to put an end to the drama, and criticizing the other sharks by saying their quibbling proved they didn’t really care about Dude Wipes, Cuban stood up and offered up $300,000 for a 25 percent stake in the Dude Wipes firm, and the dudes took him up on the deal. Robert and Mr. Wonderful looked woeful as they lost out on the deal.
On Amazon, the Dude Wipes have garnered quite a bit of positive customer reviews, no doubt helped along by their Shark Tank appearance that gave them a large amount a visibility. The description of the Dude Wipes product also likely helps along their sales amounts, with folks apparently seeing a good purpose in carrying around the Dude Wipes in their pockets or wallets.
- Flushable Wipes, Biodegradable, Septic and Sewer Safe.
- Made in the USA with Solar Energy
- Large Dude Size (48 sq inches)
- Naturally Soothing, Hypoallergenic formula. (Paraben, Alcohol, and Fragrance-Free.)
- For Use After Toilet Paper or Any Other Dude Purpose.
Dude Wipes seem like the type of product that can help men clean up and feel fresh during those times when water might be in short supply, or when they don’t have time to grab a shower or bath. As witnessed by their sales and success on Shark Tank, the Dude Wipes product proves guys do care about feeling clean.
[Images via Dude Wipes]