LeBron James Leaving McDonald's For A Slice Of Blaze Pizza

Carol Ruth Weber

LeBron James is leaving McDonald's. Reported by CNBC October 8 LeBron is choosing not to renew his endorsement contract with McDonald's, and instead is trading burgers for the hot pizza trend by joining Pasadena-based Blaze Pizza in their advertising campaign.

CNBC cited a statement that McDonald's wrote about their split with James.

"We have enjoyed watching LeBron James grow from a McDonald's All-American to a world-class champion and businessman. We greatly appreciate the exciting experiences and engagement he's provided McDonald's customers and his support of Ronald McDonald House Charities over the past several years. While the parties mutually decided to end the relationship, we wish him the best in his future endeavors."

Rick Wetzel, the founder of Blaze, along with his wife, was quoted in ESPN in regards to the new spokesperson.

"LeBron came on as a founding investor, and he had been silent and in the background. Now we're using him to get our message out there and put the spotlight on our brand."

Daily Finance reported in May, 2015, "The hottest trend in fast casual is no longer burritos, freshly baked sandwiches or even gourmet burgers. The key to fast growth in the otherwise stagnant restaurant industry is pizza."

LeBron perhaps was ready for the move of leaving McDonald's, looking for perhaps a trendier alternative. He was noted in February, 2015, for supposedly accidently making a negative remark regarding how McDonald's was not the healthiest option to eat.

Reported in Cleveland.com James made the slightly-negative statement about McDonald's after being asked how old he was when he starting taking weight lifting seriously.

"Umm, 24. I ate McDonald's my first couple years in the NBA. I didn't stretch. It didn't matter. I was 18 and I could do whatever I wanted to."

James attempted to recover from the McDonald's faux pas, answering a question as to when he had last had McDonald's to eat.

"Every day. Every day. Every day, I had it this morning. Egg and sausage McMuffin. All day."

LeBron can now enjoy a pizza customized and fired up to his exact liking, perhaps trading in the egg and sausage McMuffin for a Link In sausage topped pizza fired up in a Blaze oven. Leaving McDonald's should be a positive move allowing LeBron James to not have future worries about making statements about eating McDonald's fast food choices.

[Feature image credit Jason Miller/ Getty Images]

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