‘Straight Outta Compton’ Marketing Campaign Spawns Hilarious Internet Memes


Straight Outta Compton’s genius internet marketing campaign has spawned some hilarious and creative internet memes over the past few days.

You may have seen the memes that say “Straight Outta ____” going viral on the internet. These viral memes have been spawned from the movie’s internet marketing campaign, which has become a huge success. Not only is it drawing creativity from its fans, but it also has people wanting to go see Straight Outta Compton this upcoming weekend.

The memes feature a photo of the Straight Outta Compton logo with silly phrases like “Straight Outta Treats” or “Straight Outta Toilet Paper.” Some even poked fun at notorious celebrities like Kylie Jenner, Rachel Dolezal, Bill Cosby, and Iggy Azalea.
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The White House is the latest to join the “Straight Outta Somewhere” meme bandwagon. Some would say that both President Obama’s administration or Straight Outta Compton’s internet marketing campaign has officially jumped the shark!

The White House took the viral meme to a whole new level when it shared a photo from the @TheIranDeal handle, which is to promote the Iran deal. The meme says “Straight Outta Uranium.”

Even if the Iran deal was set in place, the country wouldn’t actually run out of uranium anytime soon. Under the agreement negotiated with the P5+1 international partners, Iran would continue to use uranium, but not for war.

Obama’s administration admits that it was using the “Straight Outta Somewhere” meme to attract its younger followers. But some of their Twitter followers didn’t find the meme too funny. Some thought that the Straight Outta Compton viral memes were funny until the White House had to jump on board. Some fans would say it’s like having your grandfather or mother making a joke on Facebook to appear hip and cool.

So, how did the “Straight Outta Somewhere” viral meme campaign get its start? It was created by Beats by Dre, in partnership with Universal. Beats hired a Northern Kingdom agency to create the black-and-white meme generator, which allows fans to put their hometown on the logo.

Since the viral campaign took off on Aug. 5, it’s had over 7 million visits and over 6 million downloads, as of Thursday, Aug. 13. As previously reported via the Inquisitr, the “Straight Outta Somewhere” meme had over 100,000 posts on Instagram, along with over 400,000 tweets mentioning the film since Aug. 6.

The “Straight Outta Somewhere” viral meme campaign has served the movie well since it hit $50 million at the U.S. box office, according to early reports. It’s expected to continue to take over the box office, as movie goers flock to theaters this upcoming weekend.

Straight Outta Compton follows the rise and fall of the hip-hop group N.W.A. from Compton, Calif. The film borrows from its title of N.W.A.’s 1988 debut album of the same name.

[Image via Universal Pictures/Legendary Pictures, New Line Cinema via YouTube]

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