Evenflo and Walmart announced earlier this week a product meant to prevent car seat deaths. According to CNN, when the ignition is turned off, the car seat will quickly remind drivers that an infant is in the backseat.
How does the Evenflo Embrace DLX Infant Car Seat work? The product will feature a sensor that monitors the car. The company embedded its battery-operated wireless device in the seat’s chest strap clip. If the vehicle is on, it will assume that the parent is in the car. When the sensor determines that the ignition is off, a series of tones will be heard.
— #Q13FOX News (@Q13FOX) July 25, 2015
Evenflo’s Embrace DLX Infant Car Seat will cost about $149, making it a very affordable bit of life-saving technology.
“It’s the first and only crash-tested car seat that has this type of technology embedded,” said Sarah McKinney, Walmart’s director of corporate communications.
“Right now, [there’s not one] actual car seat that has this technology [available on the market].”
Industry experts claim an average of 40 child deaths per year occur when parents leave children in hot cars. Last year, 31 child deaths were blamed on hot cars. This year, 10 children have already died.
— SFGate (@SFGate) July 24, 2015
Diana Marshall, vice president for baby at Walmart, noted that there are “millions of cars” in the company’s parking lots every day. Marshall issued “a challenge out to the industry,” demanding that their competitors do more to protect their youngest customers.
“Evenflo stepped up with a first-of-its-kind product aimed at vehicular heat stroke.”
These car seats are meant to remind parents of the children in their cars. However, they do not account for parents who knowingly leave their children behind while assuming they will be just fine. The devices trust that the parents understand the danger of a hot car, but many adults are ignorant. The temperatures inside a parked car can reach as high as 125 degrees inside five minutes.
Hopefully, Evenflo will come up with something to cool young children who were left when a parent opts to ignore the car seat alarm.
The Embrace DLX Infant Car Seat is currently available for purchase online. The product is expected to arrive in stores next month.
What do you think of this new car seat? Will Evenflo will help prevent hot car seat deaths, or is more advanced technology likely required? Share your thoughts below!
[Image Credit: Evenflo/YouTube]