One Direction fans have been waiting for the other shoe to drop since Zayn Malik quit the band, and it appears that the bad luck One Direction gained from losing Zayn could be their alleged slumping ticket sales.
As previously reported by the Inquisitr, as One Direction was getting ready to start the American leg of their On The Road Again tour, they stated ticket sales were not as high as the band thought they would be around mid-June.
On June 17, Liam Payne told The Tennis Podcast that he was “gutted” by the empty seats still available for One Direction’s U.S. On The Road Again tour. Liam Payne insisted that fans needed to bring their friends to the American One Direction shows to “fill up the empty seats.”
Is this lack of ticket sales for American One Direction concerts related to Zayn Malik? When talking with Entertainment Weekly about the upcoming One Direction tour, Harry Styles said on July 3 that fans have been supportive since Zayn Malik quit.
Harry Styles also said the following about what it is like to perform as One Direction without Zayn Malik:
“The only changes have been that the parts Zayn Malik sang have been picked up by different people. Other than that, the shows have been going absolutely great [without Zayn Malik].”
Harry Styles might say that One Direction is doing great since Zayn Malik quit, but is this actually true compared to sales statistics?
Forbes Magazine claimed on July 13 that One Direction was losing money on their ticket sales — and losing Zayn Malik may be the reason.
Forbes states the following about One Direction’s slump in ticket sales post-Zayn Malik.
“According to TiqIQ, the average price for One Direction tickets over its summer North American leg is now $221.80 on the secondary market, marking a 10.9% price drop since the tour’s March 25 average of $249.12 immediately following Malik’s announcement.”
However, the loss of Zayn Malik causing a financial downturn for the band may come as a surprise to One Direction. On March 27, Billboard Magazine stated the following about how One Direction’s popularity was waning — but they were still going strong in terms of generating income:
“But while ticket sales remain sturdy, the group’s chart momentum has slowed since the release of Four last November. Although the set debuted at No. 1 on the Billboard 200… it has yet to generate a top 10 hit, with lead single “Steal My Girl” peaking at No. 13 and second single, “Night Changes,” petering out at 31.”
Fortunately, with two American concerts under their belts, One Direction is seeing signs that they may not be suffering a ticket sales loss due to Zayn Malik’s departure after all.
In addition to their San Diego show being sold out, their other concert near San Francisco was also a hit. On July 12, Mercury News said that One Direction’s Santa Clara, California concert on July 11 had over 50,000 fans packed into Levi Stadium.
Although they may have sold out their first two performances, a quick review shows that One Direction’s next 10 American concerts do not appear to be sold out online according to the TicketMaster website — but looks can be deceiving.
One Direction fans should not not assume that TicketMaster is giving fans absolutely accurate information about One Direction concert ticket availability in the 72 hours before one of their shows.
In general, TicketMaster has no control over individual concert venues that host One Direction. TicketMaster also does not govern the types of rules stadiums have in place for One Direction concert ticket sales.
For example, One Direction’s next concert is on July 15 in Seattle, Washington and it may look sold out online — but is it?
On the TicketMaster website on July 14, they state that CenturyLink Field where One Direction will play their Seattle concert may not have tickets “available online just hours before an event occurs.”
In other words, before fans give up and assume a One Direction concert near them is sold out, they can call the ticket office. If last-minute tickets can be found, this will be the last resort.
For instance, to find out more information about the Seattle One Direction concert and whether it is sold out, call the CenturyLink Field ticket office.
[Feature image via Getty Images]