For those of you who aren't familiar, the so-called Food Babe is supposedly a blogger who is interested in the health of her readers. However, there are some folks with doctorates in science that would disagree.
As previously reported by the Inquisitr, Kraft has decided to eliminate the "day-glo" orange color from their Kraft macaroni and cheese product. Instead, they are using a combination of natural spices to blend a new configuration of their powdered mixture for the macaroni and cheese product. Before this announcement, the Food Babe took to her blog to denounce the negative effects that the dye in Kraft's macaroni and cheese, but included no scientific basis other than hearsay by consumers that indicated their children were "less hyper" after eliminating the meal from their diets.
Remarks by the Food Babe indicating that the dye used in Kraft's macaroni and cheese were "toxic" and/or "carcinogenic" are wholly unfounded, according to the Food Babe's chief rival, Sci Babe. Sci Babe indicates that the dyes that Food Babe is concerned about have been around for decades and have been rigorously tested by the FDA who has deemed them completely safe.
Kraft has since released a statement indicating that the Food Babe's comments about their product had nothing to do with their decision to eliminate the dye from macaroni and cheese, and that they had decided to do it long before the Food Babe started an online campaign against them. However, when one looks at the massive online petition that was put together by Vani Hari (aka the Food Babe) one might be inclined to think that Kraft succumbed to the pressure of a quarter of a million moms under the thrall of the Food Babe's spell.
So what's next for the Food Babe? It seems as if Kool Aid and Jell-O are the next ultra-heinous products the Food Babe has her sights set on.
"I hope Kraft's decision to remove these artificial food dyes from Mac & Cheese continues throughout their entire product line including JELLO, Kool Aid and across the industry. This is a real turning point for the food system – I thank the hundreds of thousands who joined the petition and the researchers and activists who have been pushing for this across the world for many years."
The Food Babe seems convinced that if a food is created in a laboratory somewhere, that it's not safe. Nothing, in fact, according to the Sci Babe, could be farther from the truth. Rigorous testing is required in the United States for any chemical-based food invention, and the companies usually go even further to make sure that they're foods are safe to ensure they're not liable were someone to get sick.
So what do you think about the Food Babe deciding what you can and can't eat?
[Photo by Tim Boyle/Getty Images]