When Sony announced that it was throwing down $50 million to market the PlayStation Vita in the west, it was clear that the company was sparing no expense to make the Vita a success. Well, it looks like Sony’s initial efforts are paying off.
Sony announced today that sales of the PlayStation Vita have now reached 1.2 million worldwide, with about 600,000 of those sales coming from the west. Sony also boasted impressive software sales for the PlayStation Vita, with over two million units sold overall.
“The market has responded and there is clear demand for a mobile device capable of providing a revolutionary combination of rich gaming and social connectivity within a real world context,” Sony Computer Entertainment president Andrew House said in a statement.
“To sustain momentum, we’re working closely with third party developers and publishers to ensure the best games and franchises possible will be available on PS Vita, and our software line up for the remainder of 2012 will have something for everyone across the globe.”
The PlayStation Vita first made its debut in Japan on December 17 of last year, selling an impressive 300,000 units within its first 48 hours on store shelves. Since then, however, sales in Japan have been declining rather rapidly. Sony hasn’t released specific sales data for the PlayStation Vita in the west, but their latest worldwide sales total suggests that the handheld is getting off to a good start in the US.
Do you already own a PlayStation Vita? If not, do you plan to get one?