In the last few weeks Jeremy Lin has gone from an unknown player to the talk of the NBA. He has a Nike shoe coming out, his rookie card just sold for more than $20,000, and celebrities like Kim Kardashian are trying to get close to the New York Knicks’ star. Now, the Linsanity has officially spilled over the ice cream world.
Ben & Jerry’s has just released a new ice cream in honor of Jeremy Lin. Taste the Lin-Sanity ice cream went on sale this week in limited quantities at Harvard. (Lin is a graduate of Harvard.)
Jeremy Lin’s Ben & Jerry’s flavor is vanilla frozen yogurt with swirls of lychee honey. The ice cream also comes with a waffle cookie which can be used to scoop the ice cream.
The Detroit Free Press reports that the waffle cookie replaced Ben & Jerry’s initial ingredient, a fortune cookie. After people complained that the fortune cookie was racist they replaced them with waffle cookies.
Ryan Midden, Ben & Jerry’s general manager for Boston and Cambridge said:
“There seemed to be a bit of an initial backlash about it, but we obviously weren’t looking to offend anybody and the majority of the feedback about it has been positive.”
The Taste the Lin-Sanity ice cream flavor is only available at the Harvard store and only available for a limited time. Ben & Jerry’s has no plan at the moment to release the ice cream nationwide.