‘Cinderella’ 2015: Live Action Fairy Tale Has Ties With Beauty & Fashion
The Cinderella 2015 reboot opens on theaters everywhere on Friday, March 13. This film is expected to be huge at the box office. In fact, it’s already inspired several fashion and beauty collections. It’s not just little girls that get to live out their Cinderella fantasies. Women can also rediscover their inner Disney princess.
MAC Cosmetics
MAC Cosmetics launched a limited-edition collection called MAC Cinderella on March 5. This line includes an eyeshadow palette, eye gloss, nail polish, lipsticks, lip gloss, and beauty powder. The products are specially packaged in an iridescent baby blue that’s reminiscent of Cinderella’s signature gown.
Saks Fifth Avenue
Saks Fifth Avenue has also been inspired by the live-action fairy tale. The luxury retail store launched the Disney Cinderella glass slipper collection. It includes shoes by nine fashion designers including Jimmy Choo, Nicholas Kirkwood, and Stuart Weitzman, who have created their versions of Cinderella’s iconic glass slipper.
Each pair includes elements like Swarovski crystals and retails for $795 to $4,595. The shoes are currently on display and are available for purchase at Saks Fifth Avenue locations in New York and Beverly Hills, according to AJC.com. A spokesperson for Saks Fifth Avenue said they started taking orders last week, but they will also go on sale in Dubai, London, Moscow, and Tokyo.
Lauren Conrad for Kohl’s
Lifestyle blogger and style icon Lauren Conrad has also sought her own inspiration for her latest collection, exclusively at Kohl’s. The Disney’s Cinderella Collection by LC takes its inspiration from the original animated Cinderella film. It includes feminine details like bows, birds, leaves, tulle, and Cinderella’s castle. Conrad said she collaborated with Disney to create “whimsical, romantic and all-around pretty tops, skirts, dresses and shoes, which I love.” The collection is now available at Kohl’s stores nationwide and Kohl’s.com, and ranges from $44 to $80.
https://www.youtube.com/watch?v=avKy5AsvUUM
HSN’s Cinderella Collection
You don’t have to even leave the house to find Cinderella-themed fashion and jewelry. The Washington Post reported that HSN ran a 24-hour live event, including two primetime specials to promote its own Cinderella collection. This exclusive collection includes studded motorcycle jackets, crystallized lace-up sneakers, and an “Enchanted Castle” crystal pin. Everything in HSN’s Cinderella Collection ranges from $350 to $800. The home shopping channel hopes to attract a more mature crowd.
Gigia Ganatra Duff, a spokesperson for HSN, spoke to the news site about the collection.
“Our target consumer is female, age 35 to 55, which is what Disney was looking for. Our girl is sophisticated; she’s fashionable. She doesn’t want it to scream ‘Cinderella.’ She wants it to scream the essence of ‘Cinderella’: Fairy tale, dreamy, beautiful.”
J.C. Penney Cinderella Collection
Even J.C. Penney wants to cash in on the Cinderella movie with its own themed merchandise inside its in-store Disney shops, according to Retail Wire. The retailer also plans to include a special ball gown costume and “glass” slippers. J.C. Penney already launched its Cinderella marketing campaign during the 2015 Academy awards with a gown design contest. The ball gown that’s worn in the film will be displayed at its Manhattan Mall location.
The Cinderella 2015 box office numbers already look good for Disney. The live action fairy tale is expected to draw an estimated $60 million during its opening weekend. Are you planning to see the Cinderella movie with your family?
[Image: Disney/Cinderella]
