In a huge story for WWE, Triple H and Stephanie McMahon were elected to the WWE Board of Directors yesterday. Both have been executives for WWE for a while now and both hold top positions in WWE currently. While both had big power before their Board of Directors role, it appears that WWE is really pushing for both to start in their takeover slowly but surely of WWE.
Robyn Peterson was also elected to WWE’s Board of Directors with Triple H and Stephanie. Robyn is the current Chief Technology Officer and Head of Product for Mashable, and considered an authority on technology.
Many believe that WWE’s latest additions to the Board are long overdue and that it could certainly help the company from now into the very distant future. Both Triple H and Stephanie McMahon have been responsible for a lot of WWE’s newest material such as The Performance Center, WWE NXT, and the stars added to the roster. This along with the marketing of them and how they are used on a day-to-day basis.
Here is the press release from WWE Corporate on Triple H, Stephanie McMahon and Robyn Peterson’s addition to the WWE Board of Directors….
“WWE ELECTS STEPHANIE MCMAHON, PAUL LEVESQUE AND ROBYN PETERSON TO BOARD OF DIRECTORS
STAMFORD, Conn., February 26, 2015 – WWE (NYSE: WWE) today announced that WWE Chief Brand Officer Stephanie McMahon, WWE Executive Vice President, Talent, Live Events & Creative Paul Levesque and Chief Technology Officer and Head of Product for Mashable Robyn Peterson have been elected to its Board of Directors.
“The appointments of Stephanie, Paul and Robyn to WWE’s Board of Directors will be invaluable to the company as we continue to transform our business and look toward a new era of unprecedented growth,” said WWE Chairman & Chief Executive Officer, Vince McMahon. “I am confident that our Board of Directors and senior management team is stronger than ever and well-positioned for future success.”
Stephanie McMahon, WWE’s Chief Brand Officer, is responsible for leading the company’s efforts to further enhance its global brand reputation among key constituencies including business partners, advertisers, media, investors and the public sector. She serves as the company’s brand ambassador and works with WWE’s business units to support key growth initiatives. McMahon is the primary spokesperson for WWE’s corporate social responsibility initiatives and is participating in the prestigious Eisenhower Fellowship, an international leadership exchange program for outstanding professionals. She began her career with WWE in 1998 as an Account Executive for WWE’s sales office in New York City, in addition to being a TV personality, and she has overseen multiple business areas including WWE’s Creative, Talent Relations, Talent Brand Management, Live Events, Digital, Social and Mobile businesses.
Paul Levesque has more than 20 years of experience at WWE as an executive and performer. Well known as WWE Superstar Triple H®, Levesque is also WWE’s Executive Vice President, Talent, Live Events & Creative, leading the talent development and talent relations departments responsible for recruiting and training the company’s Superstars and Divas. He recently oversaw the development and launch of the state-of-the-art WWE Performance Center in Orlando, Florida, which serves as the home to WWE’s talent developmental system, NXT. Levesque also oversees all business operations for the more than 320 annual live events, including scheduling, ticket pricing strategy and promotion, and continues to play an integral role behind-the-scenes as a director and producer shaping the storylines in WWE’s programming.
Robyn Peterson, Chief Technology Officer and Head of Product for Mashable, is a seasoned technology executive with more than 15 years of experience in web, mobile and video product development. Peterson is a member of Mashable’s Operating Committee, where he directs product strategy and development and manages the product, design and engineering teams. Peterson led the redesign of Mashable.com in 2012 which ushered in a 100 percent increase in mobile page views, pages-per-visit and ad engagement, and oversees the development of Mashable’s Velocity platform, a technology that predicts and tracks the viral life cycle of digital media content. Prior to Mashable, Peterson was the head of product at Next Issue Media, the magazine and newspaper consortium funded by News Corp., Conde Nast, Time Inc., Meredith and Hearst. Earlier in his career, Peterson served as Vice President for Technology and Product for NBC Universal.”
How does all of this affect WWE’s future?
It affects it in a way that many will not understand as of now, but will certainly notice in the future. Not only will Triple H, Stephanie, and Robyn have a say in the company but all three will have a vote in how WWE operates in every avenue. While Vince McMahon might be Chairman of the Board, what is interesting is that in any business a Chairman can be overthrown with enough votes.
With Triple H and Stephanie both holding major positions in the company along with a Board role, they automatically are in a position to pull power plays to turn WWE into something using their vision. Vince McMahon has slowly started to give Triple H and Stephanie more and more power. Stephanie has been an executive for some time and is now a brand officer for the company.
Meanwhile Triple H has helped in creative for years and since his semi-retirement, he has taken over Talent Relations and live events. Triple H knows the wrestling product while Stephanie knows the wrestling business. It is a partnership that allows for growth in WWE once Vince decides to retire. While he claims he will never retire, we can imagine that the push to add his daughter Stephanie and son-in-law Triple H is a start to him taking a lesser role in the future.
Meanwhile, Robyn is a bigger addition than people might realize. Due to his technology understanding, he can help WWE in the broadcasting area as well as how they can help train superstars and divas in the future. His experience in Digital Media also helps WWE’s internet capabilities in the future. So from various perspectives, Robyn might be a dark horse addition to the Board of Directors that many have not thought of yet.
Regardless of how Robyn, Triple H, or Stephanie take to their roles as of this very second…this is truly a play for the future of WWE. We all assumed that Triple H and Stephanie would eventually get put in higher roles with WWE. Now they are part of one of the top roles in WWE and now that they are, we can assume that their opinions could help set WWE in a path that fans might be far more behind than the past without them present.
[IMG Credits: 411mania.com, pwmania.com]