AOL Fights For Online Health Market
AOL is trying to stake its claim in the online health market with a new set of expansions for its AOL Health service.
The company is now planning to share health-related content with three other sites: Caring.com, Health.com, and HealthCare.com. In addition to AOL Health’s content targeted at women, the new partners will bring in content aimed at senior citizens, as well as a new series of quizzes and a new healthcare provider search utility.
Health.com is owned by Time Inc.
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