Competition in the mobile market keeps heating up. Samsung, maker of all things electronic, says they’re confident they’ll outsell Nokia this year and end their 14 year reign of being the biggest seller of mobile phones.
Quite the declaration from the company’s Vice Chairman and CEO, Choi Gee-sung. Samsung seems to be onto something after quickly rising to become the number one maker of smartphones in the third quarter of 2011.
Their line of Galaxy Tablets and Galaxy smartphones, especially the Galaxy S II, continue to be a very popular seller. Despite patent disputes with Apple, they continue to sell a lot of smartphones and tablets.
“Samsung’s bullish forecast is in line with some analysts, including Royal Bank of Scotland, betting Samsung would build on its momentum to overtake Nokia in 2012, but on average analysts have expected Nokia to keep its lead on the market.”
“According to the latest polls by Reuters, Nokia was expected to sell 418 million phones in 2011, versus Samsung’s 320 million, the gap narrowing this year to 388 million versus 359 million.”
Nokia is exclusively using the Windows Phone 7 OS and the Nokia Lumia 900 is their latest generation and is very promising. With that said, it’s really going to come down to a battle between Android and Windows Phone and frankly, Android is still top dog.
“”Considering how strong Nokia still is in the emerging markets, Samsung’s expectation seems to imply that Nokia will miserably fail in mature markets,” said Gartner analyst Carolina Milanesi.”
As with anything, only time will tell and with it being the beginning of 2012, who knows what both companies have up their sleeves just yet.