This fall, The Henry Ford will enter living rooms around the country on CBS as a new Saturday morning addition. The show is called The Henry Ford’s Innovation Nation and is sponsored by The Henry Ford, the museum founded by Mr. Ford himself as one of the largest collections of invention and innovation in America.
The Henry Ford’s Innovation Nation television show will premier on September 27 on CBS as a new weekly historical discovery presentation. Aimed towards children and young adults, the show is part of the CBS Saturday Morning lineup of family-friendly shows aimed towards more intellectual pursuits than the traditional cartoons that used to dominate Saturday morning television.
The Henry Ford’s Innovation Nation show stars CBS correspondent Mo Rocca and features stories about the world’s greatest inventions, often focusing on items in The Henry Ford itself. According to Broadcasting Cable, Rocca started his career as a writer and producer for the popular PBS children’s show Wishbone, which is similar theme to The Henry Ford’s Innovation Nation.
Press and Guide reports that the show will be half an hour in length and will start at 10 a.m. on Saturday mornings, starting September 27.
“The show will feature segments like ‘what if it never happened,’ ‘the innovation by accident’ and a strong focus on ‘junior geniuses’ who are changing the face of technology.”
The show’s inspiration is The Henry Ford itself, which showcases American-made inventions collected and assembled by Henry Ford himself during the later years of his life. Located in Dearborn, Michigan, the museum was Ford’s personal collection and eventually opened up to the public as a museum. Today, the huge complex of The Henry Ford contains everything from antique jewelry to pop culture items, transportation machinery and inventions, the lab of Thomas Edison, and, of course, automobiles.
More than 1.6 million people visit The Henry Ford annually, which include The Henry Ford Museum, Greenfield Village (a vision of Ford, detailed in his biography and discussed on Car News Cafe), and other sites. Sponsorship of the show is part of the museum’s outreach to promote innovation through the Benson Ford Research Center.
“It has always been our vision at The Henry Ford to become a national force for fueling the spirit of American innovation and inspire those inventors, innovators and makers of tomorrow,” said Patricia Mooradian, president of The Henry Ford, in a press release.
CBS will run The Henry Ford’s Innovation Nation through the season to complement their child-centric Saturday morning lineup.