Many saw this breaking news coming. DC Entertainment has bitten the bullet and moved the Batman v Superman: Dawn of Justice release date from May 6, 2016 to March 25 of the same year, in order to avoid Marvel’s Captain America 3.
It was almost inevitable that one of the two mega blockbusters would change the release date, and even though the studio had assured fans that May 6 was a go, now they seem to be changing their tune. It really wouldn’t make sense to have two of the biggest movies of 2016 coming out on the same day, would it?
This is not a bad thing for Warner Bros., as they have had very good results in March with other films and in the end they can only bring in more money if they have a date that doesn’t interfere with another big release. Moving the Batman v Superman: Dawn of Justice release date is a good move.
Now, many online are already making fun of DC Entertainment for being the first to budge and giving Marvel the last laugh, but it is undoubtedly the right thing to do. One blockbuster is big enough, let alone two on the same day.
This is the second time Batman v Superman: Dawn of Justice has changed its release date. If you remember, the original opening was set for the Summer of 2015, and then DC changed it to May 6, 2016. However, at the time the studio claimed they were working on script re-writes as the reason for the move.
At that time, Marvel already had their release date set and when WB announced the May 6 release for Batman v Superman, many scratched their heads. Now, those questioning the move have been proven correct with these latest news.
Slash Film directly asked Marvel Studios boss Kevin Feige about the showdown between the two comics giants and he was firm, Marvel was not budging. We don’t know if there were any talks behind the scenes between the studios, but apparently Marvel came out on top here.
Now it remains to be seen whether the change in release date will benefit Batman v Superman: Dawn of Justice or Captain America 3 when all things are said and done. But this also means that DC Entertainment and Warner Bros. have faith that their film can bring in the dough, even in March, and lure audiences that want to see Batman and Superman face-off for the first time in movies history.
[Image via Twitter]