Conan O’Brien has enjoyed some serious popularity over the years and is a significant icon in the world of late-night chat shows; his face is well known to most Americans.
The good news for Conan fans is that last night TBS announced that Conan has agreed to terms and signed a new contract with the network through to 2018.
Michael Wright, president and head of programming for TBS, said in a statement about the new deal:
“Conan has not only brought an incredibly young audience to TBS but has also created a digital presence that draws millions of fans to his unique brand of comedy. In addition, Conan has taken his show on the road for memorable weeks in New York, Atlanta and last month in Dallas, and will be breaking new ground next year when Conan becomes the first late-night show to tape at Comic-Con. We couldn’t have asked for a better late-night host or a more enthusiastic ambassador for the TBS brand.”
Even though Conan O’Brien only averages around 862,000 viewers, TBS is still happy with him as his show attracts more 18-34 year-olds than its competitors. These include the Late Show with David Letterman, Jimmy Kimmel, and Watch What Happens Live.
It’s clear that TBS is very excited that Conan is staying with them for the foreseeable future, as are many of his nearly one million regular viewers. It is assumed that Conan O’Brien would have been presented with a generous package offer in order to secure his staying with the channel for the next four years at least.
Compared with his on-screen rivals, Conan O’Brien does really well when it comes to ratings, even though he is way below them in actual numbers; for TBS it’s all about the age group he attracts. Jimmy Fallon draws an average of 4.5 million viewers a night, while David Letterman averages about 2.8 million with Jimmy Kimmel on about 2.7 million.