MLK Day In Tweets: See The Good, The Bad & The Ugly
Martin Luther King, Jr. Day is the day the United States government honors a civil rights pioneer.
The third Monday of January, which is usually in line with King’s Jan. 15 birthday, is set aside to reflect on a man who’s contributions to the world helped bring about real change and progress in America.
As is customary with any cultural holiday, people from all walks of life take to social media to express themselves. The Twitter hashtag of choice this year seems to be #MLKDay.
Joining global netizens are companies across the globe. Sometimes they don’t do such a hot job.
Here’s a look at some of the best and some of the worst in 2014 #MLKDay tweets.
Actor Josh Duhamel gets it right with a call to service.
Honor the great Dr.King by giving back. Find where you can volunteer here: http://t.co/OScfTBjBuz #MLKday pic.twitter.com/WTBJTePkiP — Josh Duhamel (@joshduhamel) January 20, 2014
Washington Redskins QB Robert Griffin III pays simple homage to an inspiration.
He has inspired all to DREAM BIG! Thank you MLK JR. #MLKDAY — Robert Griffin III (@RGIII) January 20, 2014
Brand-wise, Forever 21 totally had it until that pic.
Today is a reminder that ANY dream can come true. #MLKDay pic.twitter.com/LYJCV7gMf8 — Forever 21 (@Forever21) January 20, 2014
Popular with the same crowd, Pacific Sunwear does MLK Day without the phone case.
Happy MLK Day. #MLKDay #IHaveADream pic.twitter.com/pFEH1JXZPm — PacSun (@PacSun) January 20, 2014
Marie Claire knows how to do it right.
Join us in remembering a remarkable man… #MLKDay pic.twitter.com/VKJPqLWm6n — Marie Claire (@marieclaire) January 20, 2014
Coca Cola’s offering smacks a bit callous; despite its good intentions, it’s a pat on the back.
We’re posting our 1969 ad to celebrate the man who believed all should be free in their #PursuitOfHappiness. #MLKDay pic.twitter.com/FJHuy8GRa8 — Coca-Cola (@CocaCola) January 20, 2014
The Indianapolis Zoo encouraged everyone with a day off to do some good and get rewarded.
Off of work/school for #MLKDay? Visit #IndyZoo today for FREE when you bring a canned good for @GleanersFBIndy! — Indianapolis Zoo (@IndianapolisZoo) January 20, 2014
Shoe Palace shows you can be a brand entity and show reverence.
Today is more than a holiday. It’s a celebration! #MLKDay pic.twitter.com/0DGdZXhaoJ — ShoePalace.com (@Shoe_Palace) January 20, 2014
Hats.com fails to accessorize with class.
Celebrate Martin Luther King Jr. day with a hat from http://t.co/z03orMGdBh #MLKDay — hats.com (@HatsdotCom) January 20, 2014
Windows commemorated Dr. King with an homage on Bing.com
Today, we celebrate the life, legacy and dream of a great man. Happy MLK Day. pic.twitter.com/EoOICZSJxS — Windows (@Windows) January 20, 2014
McDonald’s engages in the same back-patting and self-promotion as the folks at Coca Cola.
This #MLKDay2014, we’re proud to celebrate our rich tradition of diversity and inclusion. http://t.co/hiyERWa3mN — McDonald’s (@McDonalds) January 20, 2014
Malt-o-meal manages a somewhat crass product tie-in.
Happy Martin Luther King, Jr. Day. Get a good breakfast so you’re fueled to do something meaningful today! — Malt-O-Meal (@MaltOMealCereal) January 20, 2014
PETA is… PETA.
Today, we honor Martin Luther King Jr. & the plight of animals who are tortured, abused & neglected: http://t.co/khNLiAOPQ7 #NeverBeSilent — PETA (@peta) January 20, 2014
Pop Chips fails pretty big with this one (wrong time for a pun)
eternal poptimist #mlk pic.twitter.com/NIp8Llz0U5 — popchips (@popchips) January 20, 2014
ZZZQuil takes the cake for corporate callousness.
Today is the day for dreaming. Happy MLK Day. — ZzzQuil (@ZzzQuil) January 20, 2014
Did you see any memorable #MLKDay tweets?
