Entenmann’s Becomes Latest Twitter Trending Topics Marketing Casualty

We've seen companies incur a lot of media ire by insensitively using Twitter's trending topics feature to grab more eyes for their tweets- Habitat UK and Kenneth Cole spring to mind in this regard. However, by now we ... continue

Future ex-Price Chopper employee illustrates how to use social media to damage brands and scare people

Price Chopper, a chain of supermarkets in the northeastern US, is rapidly trying to remedy a flood of social media backlash after one of their employees went off the reservation big time in retaliation for a Syracuse ... continue

Whoops! John ‘PC’ Hodgman accidentally tweets his cell number

John Hodgman, the dude who plays the square 'PC' guy in commercials and appeared on The Daily Show, provided an inadvertent lesson by example when he accidentally tweeted his cell phone number. Hodgman was using Tweetie, possibly on ... continue

Is auto re-tweeting a bad thing? Yes, says me

Mashable posted this morning about YoTwits (another way of automating your Twitter feed) and asking whether automated tweets are necessarily a bad thing. Because if Twitter needs something desperately, it's more automated bollocksology. Personally, I think automating your ... continue

Habitat UK’s Twitter fail

UK home furnishings retailer Habitat is profusely apologizing after a pretty big fail on the social media front. Habitat's twitter page, @HabitatUK, got caught out spamming trending topics to get attention on the popular microblogging service. Okay, bad. ... continue

This tweet brought to you by…

The usefulness of Twitter now stands to be further comprimised by new initiatives to entice power users to tweet for cash. Anyone who uses Twitter can tell you what a royal pain it is to sift through spammy ... continue

Twitter users get a dose of the old days as Twitter API fails

The new wave of Twitter users got a dose of Twitter past today as the Twitter API failed, blocking access to third party Twitter clients. As of 4pm PST, there is no official word from Twitter about the ... continue