As part of a campaign to stop people eating fish, PETA is asking American schools with fish names to change their names to Sea Kitten High School.

The sea kittens campaign, launched in October last year, argues that calling fish sea kittens will make people think twice about eating fish, because fish have feelings as well.

Schools asked by PETA to change their names so far are Whitefish High School in Missoula, Montana and Spearfish High School in Spearfish, South Dakota.

PETA said in a statement that “If [the schools] became Sea Kitten High and everyone in town starts calling fish ’sea kittens,’ fewer of these gentle animals would be violently killed for food, painfully hooked for ’sport,’ or cruelly confined to aquariums. Schools strive for achievements in academics and sports, so why not add compassion to the list?”

Related posts:

1. PETA continues Sea Kitten campaign, targets Phish
2. Mickey Rourke Says Actors Should Shut Up About Politics, Then Appears in a PETA Ad
3. Oh those silly (stupid) folks at PETA are at it again