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	<title>The Inquisitr &#187; Pharrell Williams</title>
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		<title>Microsoft to highlight everyday Windows users in new campaign</title>
		<link>http://www.inquisitr.com/3457/microsoft-to-highlight-everyday-windows-users-in-new-campaign/</link>
		<comments>http://www.inquisitr.com/3457/microsoft-to-highlight-everyday-windows-users-in-new-campaign/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 09:50:18 +0000</pubDate>
		<dc:creator>Duncan Riley</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Deepak Chopra]]></category>
		<category><![CDATA[eva longoria]]></category>
		<category><![CDATA[JerrySeinfeld]]></category>
		<category><![CDATA[John Hodgman]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[Pharrell Williams]]></category>
		<category><![CDATA[windows]]></category>

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Not long after news broke that Microsoft had dumped Jerry Seinfield from the current $300 million Windows campaign, the New York Times reported that the second stage of the campaign would highlight everyday Windows users, such as Eva Longoria, Deepak Chopra and Pharrell Williams, sharing with the world how they love and use Microsoft products.
The [...]]]></description>
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<p>Not long after news broke that Microsoft had <a href="http://www.inquisitr.com/3435/microsoft-dumps-seinfield-from-ad-campaign/">dumped Jerry Seinfield</a> from the current $300 million Windows campaign, the <a href="http://www.nytimes.com/2008/09/18/business/media/18adco.html?_r=2&amp;ref=business&amp;oref=slogin&amp;oref=slogin">New York Times reported</a> that the second stage of the campaign would highlight everyday Windows users, such as Eva Longoria, Deepak Chopra and Pharrell Williams, sharing with the world how they love and use Microsoft products.</p>
<p>The new phase of the campaign will include a head on challenge to Apple&#8217;s Mac vs PC campaign, complete with a John Hodgman clone (pic top left) saying that he&#8217;s a PC and a stereotype, before the everyday people share their stories. Other everyday people to feature in the campaign include scientists, fashion designers and shark hunters, the sort of people average folk can relate to.</p>
<p>As I&#8217;ve <a href="http://www.inquisitr.com/3435/microsoft-dumps-seinfield-from-ad-campaign/">said previously</a>, I&#8217;ll hold back on my judgment until I see the ad, and it can&#8217;t be any worse that the first phase. At least this time there&#8217;s a message&#8230;sort of Marketing 101 for first year marketing students who don&#8217;t take crack.</p>
<div class="tradevibes_linkdiv"><a class="tradevibes_show_widget" href="http://www.tradevibes.com/company/profile/microsoft">Microsoft</a></div>
<p><script language="JavaScript" type="text/javascript" src="http://qbase.tradevibes.com/widget/microsoft"></script></p>


<p>Related posts:<ol><li><a href='http://www.inquisitr.com/3435/microsoft-dumps-seinfield-from-ad-campaign/' rel='bookmark' title='Permanent Link: Microsoft dumps Seinfield from ad campaign'>Microsoft dumps Seinfield from ad campaign</a></li><li><a href='http://www.inquisitr.com/21263/clever-windows-7-will-be-the-final-play-in-microsofts-current-ad-campaign/' rel='bookmark' title='Permanent Link: Clever: Windows 7 will be the final play in Microsoft&#8217;s current ad campaign'>Clever: Windows 7 will be the final play in Microsoft&#8217;s current ad campaign</a></li><li><a href='http://www.inquisitr.com/2939/so-windows-is-like-cheap-shoes-microsoft-wtf/' rel='bookmark' title='Permanent Link: So Windows is like cheap shoes? [Microsoft WTF]'>So Windows is like cheap shoes? [Microsoft WTF]</a></li></ol></p>]]></content:encoded>
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