Google’s Performics Sale Complete

Google's officially gotten rid of its Performics search marketing system. The company revealed its deal to sell the former DoubleClick operation in early August and just moments ago announced the sale had been finalized. Google had been ... continue

Google Sells Off Performics

Google has agreed to sell its Performics search marketing system to the Publicis Groupe, the two companies have just revealed. Performics -- brought into the Google family with its acquisition of DoubleClick this past March -- has been ... continue