European Mobile Ad Market to Hit $1 Billion by 2014 (It Will Be More Than That)

The European mobile advertising market will become a billion dollar industry faster than previously projected. A new whitepaper released by adsmobi, a mobile media buying platform, revealed that the collective mobile ad market across UK, Germany, Italy, ... continue

AdMob Adds $12.5 Million to Its Latest Funding

Mobile advertising company AdMob has raised an extra $12.5 in fresh funding, bringing its Series C total to $28.2 million. AdMob had raised the first half of the money back in October. The added cash will go toward ... continue

DEMOFall08: The Future of Mobile Advertising

For our full coverage of DEMOFall 08, click here. App-based advertising is about to explode. Ad network AdMob is announcing a slew of new developers getting on-board with its ad-supported model today. Loopt, Tap Tap Revenge, ... continue