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	<title>The Inquisitr &#187; hulu to charge for content</title>
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		<title>Everyone, blow kisses and say goodnight to free Hulu!</title>
		<link>http://www.inquisitr.com/44055/everyone-blow-kisses-and-say-goodnight-to-free-hulu/</link>
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		<pubDate>Thu, 22 Oct 2009 21:11:38 +0000</pubDate>
		<dc:creator>Kim LaCapria</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[bad ideas]]></category>
		<category><![CDATA[free streaming]]></category>
		<category><![CDATA[hulu]]></category>
		<category><![CDATA[hulu to charge for content]]></category>
		<category><![CDATA[paid content]]></category>
		<category><![CDATA[video streaming]]></category>

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		<description><![CDATA[<br />News Corp Deputy Chairman Chase Carey told press that the service won&#8217;t be free anymore starting as soon as 2010. (That&#8217;s in two months, people!) Carey told reporters that Hulu was likely to become a subscription service, although it&#8217;s not clear how the video-streaming site plans to lure users who have been using it for [...]<p><a href="http://www.inquisitr.com/44055/everyone-blow-kisses-and-say-goodnight-to-free-hulu/">Everyone, blow kisses and say goodnight to free Hulu!</a> is a post from: <a href="http://www.inquisitr.com">The Inquisitr</a></p>
<br /><br /><br />]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-44059" title="hulu" src="http://images.inquisitr.com/wp-content/2009/10/hulu.jpg" alt="hulu" width="320" height="291" /></p>
<p>News Corp Deputy Chairman Chase Carey told press that <a href="http://popwatch.ew.com/2009/10/22/will-you-ditch-hulu-when-it-starts-charging-in-2010/">the service won&#8217;t be free anymore starting as soon as 2010</a>. (That&#8217;s in two months, people!)</p>
<p>Carey told reporters that <a href="http://www.inquisitr.com/tag/hulu/">Hulu</a> was likely to become a subscription service, although it&#8217;s not clear how the video-streaming site plans to lure users who have been using it for free all along. Over on Twitter, many irritated fans say they would <em>consider</em> paying for the service if ads were cut, but I&#8217;d think such a significant change would have been worth a mention by Carey when he broke the news to reporters. Carey merely said:</p>
<blockquote><p>“I think a free model is a very difficult way to capture the value of our content. I think what we need to do is deliver that content to consumers in a way where they will appreciate the value.&#8221;</p></blockquote>
<p>Of course, as Hulu has been a &#8220;free model&#8221; all along, it seems like a tough row to hoe trying to charge for it now. If the only additional access in this scenario is between <a href="http://www.inquisitr.com/tag/hulu/">Hulu</a> and your wallet, customers are likely to just get their content through other means. However, going by other companies who&#8217;ve decided to charge for content suddenly with no added benefit (such as <a href="http://www.nytimes.com/2009/10/23/business/media/23newsday.html"><em>Newsday</em> hallucinating that people will pay $20 a month to read about pumpkin picking and car wrecks on Long Island</a>), it&#8217;s not that much of a stretch to believe that Hulu is suffering from the same delusions of grandeur. Which is a shame, because everyone I know who uses Hulu regularly adores it.</p>
<p><a href="http://www.inquisitr.com/44055/everyone-blow-kisses-and-say-goodnight-to-free-hulu/">Everyone, blow kisses and say goodnight to free Hulu!</a> is a post from: <a href="http://www.inquisitr.com">The Inquisitr</a></p>
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