Posts Tagged ‘
advertising ’
IAC CEO Barry Diller told an earnings call this morning that he expects display advertising across IAC sites, including College Humor, City Search, Vimeo and a range of other leading web brands to drop a whopping 50% ...
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AdAge has reported that CPM rates for websites are down 20% according to their sources, and sell rates have dropped from 60% of frontline inventory to 30%; the net effect there being that it's a 20% drop ...
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Uhm .. I’m not really sure how to take this but hey I guess anything can be outfitted with a camera these days. It appears to be a video ad spot for some feminine ...
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one of the big on-going arguments that happens within the tech blogosphere has to do with bloggers accepting advertising. Whether it be the simplest form of running AdSense in the sidebars to full fledged sponsored posts nothing ...
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Ad supported this and ad supported that. Ads on buses, ads on subway cars everywhere you turn these days advertising is stepping out in some of the weirdest places. bloggers get a lot of flack for running ...
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I am a strong proponent for bloggers trying to monetize their work. There is a very fine line though, that we walk between reasonable advertising on blogs and RSS feeds and poisoning the well. It is all ...
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Just to set the record straight I don’t own a TiVo mainly because it’s a U.S. contraption that hasn’t made it to north of the 49th parallel. So while it doesn’t really bother me ...
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In what can only be termed as a warm and mushy goodbye post GigaOM has joined the number of big name blogging properties that have left the Federated Media stable for other pastures. As Om Malik said ...
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This kind of stuff is enough to turn the smile of the Wal-Mart Smiley character upside down. In the past Wal-Mart has been well know for siccing its legions of lawyers on any site that displayed any ...
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I really don't give a rat's ass that some of the blogging glitterati boo-hoo things like advertising on blogs or basically anything Web 2.0 and social media related. I firmly believe that if there are advertisers that ...
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Google has terminated its advertising services agreement with Yahoo! Inc. that was first announced in June. Yahoo is broken hearted that Google chose to withdraw from the agreement rather than defend the partnership in court.
Google notified ...
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It's bad enough that we have Web 2.0 and social media purest types who want us to basically give away all our work for free but because of the flaring tempers during this election we've got bloggers ...
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I got an PR email earlier today from Crispin Porter + Bogosky that could be responsible for birthing a whole new wave of nightmares that could reach well beyond Halloween. For those of you who might not ...
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This is hilarious after a fashion. On one hand we had the big kerfuffle last week about blogs dying off and being replaced by microblogging services like Twitter, FriendFeed etc. Now we have Jupiter Research; who was ...
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Akamai Technologies has signed a definitive agreement to acquire acerno for approximately $95 million in cash.
The acquisition of acerno, a unique online co‐operative of shopping and purchase data for enabling more relevant online advertising, is expected to ...
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Advertising on file sharing sites has always been a difficult market. Most mainstream advertisers don't want their brands tied into illegal content, and nearly all the big ad providers prohibit their ads from being shown on such ...
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Dodge is seeking to drive buyers to the declining truck market through a new internet series, the Dodge Ram Challenge that combines an internet based reality series with infotainment.
The Ram Challenge brings four teams together to drive ...
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Yahoo is expected to distribute pink slips to at least 1,000 of its employees by Tuesday, according to a report from Mercury News. On that same day, the search company is also set to announce its third ...
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Despite years of talk, advertising in syndicated feeds (RSS) has never met the expectations once promised for it. In recent times, RSS advertising actually went backwards, when Google shut FeedBurner's native RSS advertising service, replacing it instead ...
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Dell has been trying hard to improve its image and customer relations but every time it takes a couple of steps forward it trips and rolls back down the hill. Recently the company launched a community website ...
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Having led the way through an unprecedented online social networking strategy, the Obama campaign can now claim another first: the first major Presidential campaign to advertise in games.
Obama advertising has been appearing in the Xbox 360 racing ...
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MySpace announced its attempt to 'democratize' online advertising with MySpace MyAds.
Democratizing is too much to describe this new offering from MySpace. It's actually a DIY platform for individuals and small businesses where they can create relevant, ...
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