New WeightWatchers UK Ad Cost $23m [Video]

Weight Watchers has kicked off its annual targeting of the overweight and insecure, just as everybody is making resolutions they'll never keep. The company has launched a new $23 million ad campaign in the UK, and at ... continue

[VIDEO] Now THIS is how you advertise motion gaming

Know what I hate most about this new fad for motion gaming? It's the adverts. Oh Christ, the adverts. Sickeningly happy saccharine families bouncing around their perfect white living rooms with their perfect smiles and perfect hair, grandpa and ... continue

[VIDEO] Sony takes potshot at iPhone in new PSP ad

The iPhone and iPad have helped Apple make a splash in the gaming market, so it's interesting to see how the big established names in the games industry react. Nintendo has simply dismissed the Apple devices as "not ... continue

The best Nintendo DSi XL advert you’ll see today

Simple. Elegant. Clever. The new Nintendo DSi XL launches in Europe on March 5th, and this French advert explains the handheld's main selling point to prospective buyers - in the cutest way possible. continue

There are no words: Ninja Gaiden Sigma 2′s ‘boob jiggle’ advert

Jugs. Hooters. Boobs. Knockers. Bouncing Buddhas. Midget earmuffs. Whatever you call breasts, Ninja Gaiden Sigma 2 has them, and it isn't coy about reminding us: a couple of months back, I posted about a Japanese advert for ... continue

Ninja Gaiden Sigma 2 advertised in Japan with boobs

As the creators of the famously buxom Dead or Alive games, we probably shouldn't be surprised at Tecmo's latest marketing effort, for PS3 action title Ninja Gaiden Sigma 2. Like the Dead or Alive series, that title ... continue

LOGICAL: Bill O’Reilly on Guitar Hero ad’s “nudity”

Political commentator and beacon of fair, balanced journalism Bill O'Reilly has got his panties in a real bunch over a viral advert for Guitar Hero 5, which features what he terms "nudity." The O'Reilly Factor host described the ... continue