James Cameron firmly believes that most 3D movies suck.
The acclaimed filmmaker and self-proclaimed King of the World knows a thing or two about three-dimensional motion pictures. Cameron’s box-office smash Avatar was the toast of the town a few years back thanks in part to the 3D technology that brought it to life.
Since he was responsible for pushing the format forward, James Cameron is pretty critical of 3D movies. He’s especially hard on the flicks that are converted after the fact. According to The Film Stage, Cameron isn’t particularly fond of the 3D work in either Man of Steel or Iron Man 3.
The director explained:
I do not think Hollywood is using the 3D properly. The reason I say that Hollywood is not doing well is because it is automatic. For example, ‘Man of Steel,’ ‘Iron Man 3′ and all those movies should not necessarily be in 3D. If you spend 150 million on visual effects, the film is already going to be spectacular, perfect.
During his conversation with Gravity director Alfonso Cuaron, James Cameron said Avatar changed the game when it arrived theaters back in 2009. Since the movie was a hit with moviegoers around the world, Hollywood studios decided to convert many big-budget effects films to 3D.
“The problem I see now is that instead of it being a filmmaker issue is a matter of the studios to make money and are pushing 3D to directors who are not comfortable or do not like 3D,” the filmmaker said.
The Huffington Post points out that James Cameron previously took issue with Alexandre Aja’s gory horror flick Piranha 3D. The director accused the movie of cheapening the format he helped popularize.
“Hopefully, the best outcome is that the audience is smarter and they know to be discriminating, and the studios are smarter and they know not to abuse the market. I’d like to think that’s the case, going forward,” he said during a 2010 interview.
Do you agree with James Cameron that most 3D movies aren’t very good? Is it only a matter of time before audiences get burned out on the technology?