Walmart Now Offering Fresh Produce Guarantee To Shoppers

Walmart announced today that they will now begin implementing a 100 percent money back guarantee on all fresh produce.

Walmart is one of the nation’s largest grocers and sellers of produce. The Walmart site states that they are “standing behind this promise by rolling out a 100 percent money-back guarantee and making changes across produce sourcing, training and operations.”

Jack Sinclair, executive vice president of the food business for Walmart US states that Walmart is listening to their customers and that they are delivering on their promises to offer “great produce at the most affordable price.”

The retailer’s initiative includes:

  • Delivering produce from farms to store shelves faster by purchasing fruits and vegetables directly from growers and leveraging Walmart’s produce experts, distribution centers and trucking systems;
  • Executing independent weekly checks in its more than 3,400 Supercenters, Neighborhood Markets and Express Stores that sell produce; and,
  • Launching Fresh Produce Schools and other expanded training programs to 70,000 associates.

“Walmart has always been focused on providing its customers with top-quality fruits and vegetables, including our Cuties brand,” said Berne H. Evans III, chairman of Sun Pacific, a Walmart produce supplier.

“As a direct result of how Walmart has stored and handled our product, both Cuties and our Ripe and Easy Kiwis have been tremendous sales success stories at Walmart.”

While this new guarantee brings a lot of promise, many may still be skeptical. Nedra Rhone of voiced her opinion on the matter:

“I don’t know about your neighborhood Walmart, but unless they’ve seriously revamped the produce department at mine, they could end up losing money on this one.”

Many people have vented their frustrations about the produce that Walmart makes available to its customers.

ABCLocal states, “The company has been struggling to keep its produce aisles fresh, and is addressing concerns about the bananas, lettuce and other produce it sells.”

Will the Walmart fresh produce money back guarantee policy be a big hit, or will it be a big waste of money for the company?

[Image via Shutterstock]