Ever wanted to drink with George Clooney? If that only seems like a dream, the next best thing is about to become a reality. George Clooney is starting his own tequila brand.
That’s right: George doesn’t only do tequila commercials with Cindy Crawford. It’s his preferred drink as well.
Clooney and his partner, Rande Gerber, have created a tequila they are calling “Casamigos.” It will be a private label and is launching nationwide this winter.
The pair recently sat down with Vanity Fair to discuss their tequila. Gerber explains it simply:
“We love tequila. On the rocks, by the shot, at times straight from the bottle.”
The pair travelled the world searching for the perfect tequila. When they couldn’t find it, they decided to make it themselves. What did they want from their tequila? Clooney answers:
“A warm, rich tequila whose taste we didn’t have to cover up with salt or lime.”
Clooney and Gerber’s tequila was originally intended for personal use. The name “Casamigos” roughly translates to “house of friends,” and the pair have adjacent homes in Baja.
Friends loved the tequila though and demand began to grow through word of mouth. Real estate mogul Michael Meldman came on as a partner, and the trio began to increase their supply in accordance with demand.
To show their appreciation to their buyers, Clooney and Gerber are personally numbering and signing every bottle. So even though you can’t actually drink with George Clooney, you really can have the next best thing.
What do you think? Are you interested in trying George Clooney’s tequila?