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CES 2013: Dolby Introduces Glasses-Free 3D TV

Dolby 3D technology

3D viewing technology shows no signs of slowing down, but why should you be forced to don a pair of headache-inducing glasses to watch film and TV in 3D at home? Thankfully, Dolby 3D has introduced a TV that circumvents this requirement, with 3D technology built into the flat-screen itself so that you can watch films and TV in 3D without those cumbersome glasses.

Dramatically improving the 3D home-viewing experience, Dolby 3D has delivered a TV that offers HD 3D with crisp, clear, three-dimensional images without the aid of 3D glasses. You can customize the 3D intensity to your liking, so if you’re sensitive to 3D (like me) but still enjoy 3D films and TV, you don’t have to weight a headache against a good 3D viewing experience.

Dolby 3D improves 3D for glasses-wearers as well. The new set offers full HD (Blu-ray quality) playback for the most life-like picture on the market.

How it works: A pixel-accurate conversion/multiview-rendering module, which is “tl;dr” for “depth-accurate 3D video for glasses-free (or autostereoscopic) displays. It also converts 2D displays real-time into sharp 3D.

Introduced at CES 2013, the Dolby 3D glasses-free set might not be the missing link that makes 3D entertainment a permanent staple in our culture, but if such a thing could exist, this might be it. There’s been a lot of tech introduced to help make 3D more “comfortable” or to reduce visual fatigue, but most of it still requires some sort of user device.

By making a glasses-free 3D TV, Dolby 3D is that much closer to cracking audience issues with 3D entertainment. Allowing for intensity-customization was a wise move too.

Like I mentioned, I’m 3D sensitive myself. I stood in front of this TV for about 20 minutes and didn’t have any problems. For perspective, it took less than half that amount of time for Avatar to lose my attention. The 3D didn’t exactly pop as well as I thought it might, but if nothing else, the Dolby 3D TV is a good alternative for people who like 3D, but have problems with the format.

Just don’t stand too close, or the whole picture goes to hell. You have to stand about 10-15 feet away from it to get the best picture.

For more information about the Dolby 3D TV, you can go here.

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Comments

4 Responses to “CES 2013: Dolby Introduces Glasses-Free 3D TV”

  1. Yumi Wakana

    "You have to stand about 10-15 feet away from it to get the best picture."

    F***! They had me excited about this until that part. If I'm going to be 10-15 feet away from a TV, it'd better be a 24-foot size version, like the one at times square.