Ryan Lochte’s reality series is officially coming to E! Entertainment Television.
It had been rumored that Lochte would be getting his own show for a couple of months, and he was in talks for a reality series on E! last summer. In a video interview with Celebuzz last August, Lochte said that his series would follow him throughout his normal day as he trained and created his own fashion line. He also said that the show would be a hit because it was real.
“It’s not fake or anything like that,” he said.
The show has been title What Would Ryan Lochte Do? The series will be six episodes long and will premiere in April 2013. E! President Suzanne Kolb made the announcement at TCA Monday.
“Ryan Lochte captured everyone’s attention at the Summer Olympics with his athletic prowess and his utterly unique and unaffected approach to life,” Kolb said. “He is an incredibly endearing personality who is sexy, entertaining and fun. Watching this show, I believe people will fall into three categories: they want to be him, sleep with him or mother him.”
What Would Ryan Lochte Do? is produced by Intuitive Entertainment, whose current credits include Bravo’s Millionaire Matchmakerand Animal Planet’s Pit Boss.
This won’t be Lochte’s first appearance on the small screen. He landed a cameo appearance on an episode of the CW’s 90210 that aired last October. He also expressed an interest in participating in The Bachelor and Dancing with the Stars.
Will you be watching Ryan Lochte’s reality series?