Tags : automattic, blogging, CMS, Drupal, Joomla, matt mullenweg, Open source, software, WordPress
A Very Wordpress World
Since 2003, an open source, Internet-oriented software package has done what is exceedingly rare within that community: becoming not only immensely popular and wildly loved, but also profitable. Matt Mullenweg has managed to turn what began as a fork of an aging content management system (CMS) into a worldwide empire that doesn’t even technically have a central office – Automattic’s Wordpress.
And there’s more coming.
Wordpress has evolved into one of the leading CMS packages in the world, in large part thanks to its many features and intense focus. Over the years it’s morphed from a rough-around-the-edges, but useful, software tool into a fully featured and easy-to-use content management endpoint with de facto deployment status. With built-in features like automatic upgrade, an increasingly intelligent editing interface, and an extensive plugin system, it’s easy to see why, and viewing the list of features in the upcoming 2.9 release is evidence enough that they’re moving toward a singular goal, given their prior history.
One of the complaints with Wordpress has always been relatively simple: while it’s easier to use than Drupal or Joomla for non-programmers, a basic familiarity with programming and advanced “Internet skills” are necessary to establish an enjoyable and highly functional site/blog. Themes use direct PHP references, plugins (until recently) had to be uploaded via FTP, and content was typically written externally – none of these facets of software lend themselves to attracting the proverbial Grandma as a user. Yes, the interface is more slick and friendly than their competitors’, but the Wordpress team still has far to go.
Wordpress 2.9 will supposedly see public access to easier rich-media embedding, inline image editing, and an operating system-like Trashcan – these are the most standout features of the impending upgrade, and they are definitively GUI- and Grandma-oriented. For some time now, Automattic has been playing both sides of the coin by enhancing the software backend and functionality while simultaneously smoothing over the user experience for the world-at-large, and this is admirable. It is, therefore, not a significant stretch to assume that Wordpress is intended to one day have rich functionality and extensibility, but with an interface that caters to the general public – the Gmail, Facebook, or Firefox of CMS packages.
There is, however, a problem.
Unless a user chooses the watered-down, hosted version, a site/blog using Wordpress in any fashion still requires significant setup and configuration – hosting, databases, and the initial software setup are all required elements to achieving functionality, and they all require some technological knowledge. Even worse are those sites that use Wordpress and begin to see traffic, because there is still a significant memory/load issue at its very core. The Inquisitr uses Wordpress, and I’ve always used it for my own site, business, and clients, but it is almost always heavily modified for any popular or load-bearing use.
All of us use some sort of content caching option, but a step further is still required: in my case, all sites are hosted with MediaTemple’s (gridserver) plan, with extra database-only memory resources, but in the case of the Inquisitr, an extensive hosting solution, involving Amazon’s AWS products, was necessary for the site to remain functional. How is this still a problem for Wordpress installations?
For Wordpress to achieve its high-minded goals, it needs to begin work on the core immediately. Given that Automattic has been slowly acquiring plugins and other software that advances its ideals, it would make more sense for Wordpress to come prepackaged with certain features, not as plugins, in order to enhance its basic usability – page caching should be first on the list.
Matt Mullenweg, Automattic, and Wordpress, I salute you. You’ve done an admirable job and the world generally loves you – but it’s time to step up to what you’ve created, and do things right.
You don’t want to become the Microsoft of content management systems, do you?
Kyle Brady is a contributing columnist for the Inquisitr, an entrepreneur, and has a future in science fiction. He can be found at his blog, via email, or on Twitter.
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