Don’t let the ultra high price of gold fool you; some rich people are still interested in the precious metal, so Visa is going to give them what they want … a solid gold visa card. That is right: the card is made out of solid $2,000 an ounce gold.
The card is going to start out finding its way into the wallets of some of the richest consumers in Kazakhstan. Visa and Sberbank have begun offering a credit card made of solid gold to Sberbank’s top 100 customers in Kazakhstan. The country has found a growing number of rich people with a “growing appetite for elite, status-symbol cards.”
The card is embedded with 26 diamonds equal to 0.17 carats, but it’s not just for show. While it doesn’t have a magnetic strip, it can be used for chip-based transactions. The card costs $100,000 for the first year of use. It requires you buy the card for $65,000 and keep a $45,000 credit balance. After that, the annual fee is $2,000 per year. The card will only be available to the top 100 customers of their highest alternative card.
A spokesperson for Visa says the qualifications for getting a Visa Infinite card include income and assets under management with the issuing bank. Perks of having the Sberbank Visa Infinite card include having instant access to a personal manager, medical services, and health and travel insurance as well as 24/7 concierge service and “fast-track immigration” at more than 280 airports worldwide.
Visa said in a statement that the card is the ultimate status symbol for high end card holders. Visa plans on making the card available to other in markets across Asia, Africa, the Middle East, and Europe. There has been no discussion of issuing the card in the US.
James Lim — head of consumer products for Visa’s operations in Asia, Africa, Europe and the Middle East — said in the Visa statement:
“Ultra wealthy cardholders want differentiation and with this coveted piece of luxury, the card becomes the ultimate status symbol.”
Would you be interested in carrying the Visa Solid Gold Credit Card?