gold kiiara

‘Gold’ By Kiiara Lyrics: What Is She Saying? Is It Backwards? [Video]

The first time a person hears “Gold” by Kiiara on the radio, they likely might find it hard to turn away. That’s because “Gold” by Kiiara is unlike any other song ever made. The views on YouTube seem to prove many folks feel the same way. Already the below video, titled “Kiiara – Gold (Official Video),” has climbed to more than 12 million views since being uploaded to YouTube on March 21.

In the “Gold” video, Kiiara dons black and red pants and a studded black jacket. The video’s visuals skip and twist along with the “Gold” lyrics, which almost make it sound as if the “Gold” lyrics are being played backwards.

Kiiara sits a lot in a black chair in the middle of the “Gold” video, surrounded by a bunch of equally emo-looking people. There is the signature gold theme running throughout the “Gold” video. Some men have their chests painted gold while some of the women have gold flecks of makeup. With much of her hair over her face, Kiiara sings the “Gold” lyrics, which speak of a lover not letting her know the things Kiiara should know. As such, Kiiara offers a middle finger to the “Gold” song’s intended target at the end of the video.

According to the Guardian, “Gold” by Kiiara is the result of vocals that have been chopped up and twisted in a weird and wild twist of vocal processing. With the advent of technology allowing folks to express their creativity with voices well beyond auto-tuning them, the result can be pure gold.

Nicki Minaj makes use of such digital re-editing to allow her rhyming and stuttering style to stand out among other voices. Kiiara’s “Gold” makes the technical usage exciting and odd and different in a way that captures listeners.

As reported by the Guardian, Kiiara was only a 20-year-old still working her full-time hardware store job in Illinois when “Gold” was released. Now that Kiiara is getting plenty more attention for “Gold,” there’s no telling how far the song will take her.

As reported by Spin, “Gold” by Kiiara — off of her Atlantic Low Kii Savage — represents the wave of the future. To be low-key savage means to have depth and perform ruthlessly, in the same manner than Rihanna sings about being savage in the hit song, “You Needed Me.”

“But, baby, don’t get it twisted
You was just another n**** on the hit list
Tryna fix your inner issues with a bad b****
Didn’t they tell you that I was a savage?”

Kiiara seems just as savage at expressing her anger and chutzpah in her “Gold” lyrics.

According to Genius, the lyrics to “Gold” relate the fact that someone is telling Kiiara that they are sorry, but his or her actions don’t line up with those apologies.

Gold up in my, gold up in my teeth (Gold up, gold up in my teeth)
Don’t care what you say to me, I’ma bite your feelings out (Gold up in my teeth)
I missed you in the basement (Gold up in my teeth)
But your brother was a good substitute for you

And if you love me, love me but you never let me go
When the roof was on fire, you never let me know
Say you’re sorry honey, but you never really show
And I could leave the party without ever letting you know
Without ever letting you know

Gold up in my, gold up in my teeth (Gold up, gold up in my teeth)
Taste like money when I speak (Gold up, gold up in my teeth)
And I missed you in the basement (Yeah, gold up in my teeth)
Bodies on the pavement (Oh, gold up in my teeth)

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