Kim Kardashian Settles Lawsuit With Old Navy Over Lookalike In Ad


Kim Kardashian has settled her lawsuit against Old Navy in which she claimed the retailer used a lookalike in one of their ads, violating her right to privacy.

The lawsuit was filed in July of last year, with Kim Kardashian claiming that people who saw the ad might be confused into thinking she endorsed the product, The Associated Press reported. She has other actual endorsements which including a clothing line and shoe line, and didn’t want to be associated with a product she didn’t actually pitch.

“The lawsuit was resolved to the mutual satisfaction of the parties,” the two sides said in a joint statement.

They did not disclose any terms of the settlement, however.

The commercial in question featured Melissa Molinaro, a Canadian singer and model who bears a strong resemblance to Kim Kardashian. Titled “Super C-U-T-E,” the ad started airing in February 2011 and continued for several months.

Old Navy argued that Molinaro was famous in her own right, and more than just a Kim Kardashian lookalike, but lawyers for the Keeping up with the Kardashians star noted that many news outlets and Twitter users confused the two women and noted their striking similarities in appearance.

Old Navy’s contention that the singer-model was just as famous as Kardashian may have struck a nerve for the validation-hungry star. Kim Kardashian had recently told V magazine that she wants to see her name alongside some of Hollywood’s legends on the walk of fame there.

“I think there was a quote where somebody said that reality stars will never get a star on the Hollywood Walk of Fame. So, of course I’m so competitive that I think that it would be a huge achievement and a goal that anyone would want. I would love to break that mold,” she told the magazine.

But her bid was shot down by the Hollywood Chamber of Commerce, which is responsible for handing out start to celebrities.

In the Old Navy lawsuit, Kim Kardashian had asked that the retailer stop using the lookalike model and also sought unspecified damages.

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