Why Matilda Kahl Wore The Same Outfit To Work Every Day For 3 Years


Matilda Kahl decided to put an end to her frustration of having to choose an outfit for work each day. After careful consideration, the art director found a solution to her daily struggle and decided to wear the same outfit to work every day, for the last three years.

Matilda’s answer came to her in the form of 15 silk white blouses and six black trousers. She also adds a black leather bow to lend some flair to her outfit.

Matilda Kahl Wearing Her Outfit For Three Years
Matilda Kahl’s work outfit. (Photo courtesy of Matilda Kahl)

Kahl explained the process of determining her wardrobe to Business Insider.

“I was looking for something that was simple yet wouldn’t feel too anonymous. After a few long days hunting for the right top, I fell in love with the white blouse for its diagonal line of buttons and the cuts in the sleeves. It felt personal but wasn’t too attention-drawing.”

Matilda Kahl's Work Wardrobe
Matilda’s work outfit consists of 15 silk white blouses and six black trousers. (Photo courtesy of Matilda Kahl)

Matilda Kahl was uncertain of how her coworkers would react to her wearing the same outfit to work each day. After all, Kahl is an art director at Saatchi & Saatchi–one of the leading creative advertising agencies in New York.

The creative young woman shares her coworker’s reaction.

“I’m happy to say we don’t talk about it much, which was the whole idea behind the uniform. To take focus away from the wardrobe and lay it on the work instead.”

In fact, Saatchi & Saatchi embraced Matilda’s outfit so much they decided to celebrate a Dress Like Matilda Day at their SoHo office. For one day, everyone at the advertising agency wore the same outfit Matilda wears.

Dress Like Matilda Day
Saatchi & Saatchi “Dress Like Matilda Day” at their SoHo office. (Photo courtesy of Max Ahlborn)

Matilda explained how wearing the same outfit affected her daily routine.

“Nowadays, I never have to rush through the process of putting together an outfit, so the whole experience has become a lot more enjoyable. It has really made me more appreciative of the clothes I own–they feel more special now when I don’t wear them every day.”

Earlier this year, Matilda wrote an article for Harper’s Bazaar explaining her struggle and decision to wear the same outfit for the last three years.

Kahl shared her reaction to the overwhelming response to her story.

“The response has been overwhelming since Harper’s posted the article. I never thought the public would think it’s such big of a deal, but wearing a uniform as a woman is apparently more provocative than I could ever imagine.”

Matilda says she most certainly does wear a different outfit on weeknights and weekends. She said, “I still wear all the colorful skirts and patterned sweaters that I own as often as I can. I’m also very into dresses, as they are feminine and fit most occasions.”

Matilda Kahl Dressed For The Weekend
Matilda dressed for the weekend. (Photo courtesy of Matilda Kahl)

When asked whether she will continue wearing the same outfit to work in the future, Matilda offered a simple explanation.

“If I wake up one day and feel like start spending time on picking out an outfit every morning of the week, I’d have no problem with giving it up. The uniform is here for me, I’m not here for the uniform.”

[Featured image via Matilda Kahl]

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