A new Sonic commercial that was aired on Thursday, June 4, featuring Kevin Durant in a questionable state of mind has folks chatting up a storm on Twitter. In the black and white ad, Durant waxes philosophical about Jolly Ranchers as he cradles the basketball and asks what a rancher has to be so jolly about. Kevin is then broken from his Jolly Ranchers’ reverie from a referee that snaps him out of his wistful state of mind.
Watch the video of Durant dreaming of Jolly Ranchers on SB Nation.
The funny commercial featured Durant bragging about his strong focus on the game, as he twirls the basketball around in his hands. Then Kevin goes off on a daydream about the Sonic flavor of slush drink that’s the green Jolly Rancher variety.
“Guess if I lived on a ranch I’d be jolly, too. ‘Howdy! Welcome to my jolly ranch.'”
Kevin’s Sonic candy drinks were reported on their way by SI in recent weeks, and now that Durant is being put front and center in the series of funny commercials for the Oklahoma City-based Sonic, it seems the Twitter response means they have a winner.
— Bill Hanstock (@sundownmotel) June 5, 2015
Jolly rancher, thats a funny name. Howdy!! -kevin Durant
— $av Da gawd (@Jumpertostrap) June 5, 2015
Loved Sonic/Jolly Rancher/Kevin Durant spot during #NBAFinals– immediately searched on YouTube &couldn’t find it. What a missed opportunity!
— lauren fleischer (@laurfleisch) June 5, 2015
“How can a ranch be so jolly?” -Kevin Durant
— 〰ill (@willcowley10) June 5, 2015
Oh my – that Kevin Durant Sonic “Jolly Rancher” signature slushes commercial is Super Bowl-worthy.
— Chip Brown (@ChipBrownHD) June 5, 2015
Kevin Durant’s jolly rancher sonic commercial never fails to make me lol
— Meg Greal (@meggrealll) June 5, 2015
— real mila g (@Mila18) June 5, 2015
That #KevinDurant “Jolly Rancher” Sonic ad should win a CLEO
— Bob Purks (@rwpurks) June 5, 2015
Kevin Durant high in that @sonicdrivein commercial? “Why is a rancher so jolly?” Bruh is GONE.
— Aaron Covington (@BearCov) June 5, 2015
That Kevin Durant jolly rancher commercial yall heard that goat in the background… He the GOAT
— ⠀⠀⠀⠀⠀ (@BreyonMorris) June 5, 2015
Kevin Durant and this existential Jolly Rancher commercial.
— Petty Pendergrass (@BBrian205) June 5, 2015
As reported by the Inquisitr, Durant is a player that the Miami Heat have set their sights upon.
[Image via Twitter]