Britney Spears, Iggy Azalea, And Taylor Swift Get iTunes Boost After Billboard Awards

Britney Spears and Iggy Azalea may have not exactly conquered the charts with “Pretty Girls,” but their performance of the song at the 2015 Billboard Music Awards has given them a huge iTunes boost as the song flies back up to No. 22. However, it appears that Taylor Swift is the biggest winner from the awards show as her new single “Bad Blood” flies to No. 1.

Britney Spears has been widely praised for her performance with Iggy. Entertainment Weekly really seemed to like the spectacle.

“Spears delivered one of her most energetic television performances in years: decked out in a leather-and-sheer fabric unitard, she shimmied around the stage as back-up dancers sporting skater gear moved around her. Azalea, meanwhile, held her own, reprising her role as some sort of alien figure in a silver space-age get-up. As for whether or not the two were lip-syncing their hit—doesn’t it even really matter?”

Twitter lit up with praises for Britney and her new singing partner.

While Britney Spears certainly was successful, the big winner of the night was Taylor Swift, who took home eight awards and debuted her video for “Bad Blood.” The video has divided fans; some think it’s one of her best videos to date and others aren’t very thrilled. After an article appeared at Billboard on the new video, commenter HaveSome sounded off.

“Meh. Just a parade of her friends and a number of other nobodies and has-beens and a LOT of stolen ideas…especially that Crimson character who is dressed just like LeLoo from ‘The Fifth Element’ including the red hair….but with blue body wraps instead.”

Another commenter, Lewis, really likes the “Bad Blood” video.

“Brilliant as usual Taylor, you never let me down. I thought the video would be quite cheap or tacky because of the spy/ secret agent theme but it really wasn’t. I love the homage she paid to Britney Spears with her Toxic and Oops!..I Did It Again videos”

Besides Spears and Swift, other artists who received a significant iTunes boost from the awards include Wiz Khalifa (who never really needed a boost in the first place), Meghan Trainor, Nicki Minaj, and Pitbull (with Chris Bown). Unfortunately, Mariah Carey didn’t get an iTunes boost with her single “Infinity,” but at least she received some good reviews for her performance.

Sunday evening’s show was the highest rated in 14 years. Let’s hope both Taylor Swift and Britney Spears will continue with their iTunes boost and conquer Billboard’s Hot 100 next week.

[Photo Credit: Breathe Heavy]