‘Fifty Shades Of Grey’ No. 1 Despite 70 Percent Drop
Fifty Shades of Grey performed strongly during its second weekend. It earned $8 million on Friday, despite its huge 70 percent drop. The movie is still in the top spot for the weekend, which earned around $25 million, according to the Indie Wire blog.
The risqué movie Fifty Shades of Grey is still a box office hit with fans, as it still remains number one. The movie was expected to drop even more during its second weekend, but this weekend’s 71-73 percent drop still came as a surprise. According to Deadline, after 10 days of release, Fifty Shades of Grey will sit at $133 million by Monday morning. The Inquisitr also reported that the Universal Pictures release is “likely to add $30 million this weekend.” These stats alone are enough to keep the movie at number one.
The drop is still one of the largest for a huge release and highly-anticipated film. The blame could be the ad campaign that asked “Are you curious?” that was targeted to non-fans. The positive buzz about Fifty Shades of Grey’s opening weekend didn’t convince anyone else who was disinterested or on the fence about seeing it, according to Forbes.
Not to mention, there were mixed reviews about the film. Some blamed Dakota Johnson and Jamie Dornan for their wooden acting, while others weren’t crazy about the explicit subject matter. Some fans of the Fifty Shades of Grey books were disappointed by the lack of male nudity and soft-core nature of the onscreen sex scenes. Producers toned the content is an attempt to attract haters of the books and viewers that weren’t planning to see the film.
Fifty Shades of Grey was originally written as a trilogy. Its successful opening weekend promised for a second adaptation of the film. Some fans are hoping that the producers will learn from their mistakes and make a movie with more male nudity, better acting and provocative sex scenes.
However, the Inquisitr reported that Fifty Shades of Grey’s sequel will be delayed due to E.L. James’ demands to have creative control. According to the report, the author wants complete control of the script for the movie’s sequel. Universal Pictures is not fond of the idea and wants to have to a discussion with James before making their next move. Ongoing arguments between James and Universal Pictures have caused a delay in Fifty Shades of Grey’s production.
Though Fifty Shades of Grey has had much box-office success, the sequel’s production delay could cause major scheduling problems for lead actors, Dakota Johnson and Jamie Dornan. That could mean a complete reshuffling of the actors and its chosen location. Are you looking forward to the Fifty Shades of Grey sequel?
[Images: Universal Pictures]
