Will The Maroon 5 Song ‘Sugar’ Increase In Popularity After Adam Levine’s Grammy Performance?

As previously reported by the Inquisitr, Maroon 5 featured a handful of fake weddings in their recent video. These fake weddings were set up with the groom, and in some cases, the bride ahead of time. The controversial wedding video was released on January 14, 2015. Watch the new video by clicking this link.

When Maroon 5 were asked for comments, no calls were returned. However, a few photographers spoke up when they were interviewed by USA Today.

Everyone in the crowd reportedly went berserk, and you could feel the electricity in the air. Adam Levine was even seen doing a wedding shot of cognac with the bride, groom, and some guests at the party, the Heights reports.

“The Maroon 5 video ‘Sugar’ has the band dressed to the nines and piling into a car to go off and perform at these weddings. Adam Levine reported to several media outlets and as the video begins, we are going to drive across L.A, and hit every wedding we possibly can. It’s going to be awesome. The scenes before each wedding are performed beautifully as people bring in individual parts to create a stage, and the whole crowd seems confused, but when the curtain finally drops you could hear the screams of excitement, and tears of joy as they see Maroon 5 for the first time.”

A Maroon 5 representative who spoke with Entertainment Tonight said that, in all cases, the grooms knew what was happening. However, it’s unclear if they let the brides in on the surprise.

Whether the video portrays fake or staged weddings, the controversy around it made the song place in the top 20 on the pop charts for the week of January 25-31. Headline Planet reports over 5,560 spins on the radio. Whatever you think of the video, Maroon 5 fans can all agree that this is one of the sweetest videos the band has made in a long time.

Unfortunately, Maroon 5 won’t perform at the upcoming Grammy Awards, which is scheduled for February 8. Instead, band leader Adam Levine will be singing with Gwen Stefani. Other entertainers slated to perform as duets are Lady Gaga and Tony Bennett, Jessie J and Tom Jones, and Hozier and Annie Lennox. Individual performances include Sam Smith, Pharrell, Miranda Lambert, John Legend, Common, Madonna, AC/DC, Ariana Grande, Eric Church, and Ed Sheeran. LL Cool J will be serving as host of the event. Adam Levine’s Maroon 5 bandmates will be in attendance to support him.

[Photo courtesy of YouTube]