Walmart To Compete With Netflix, Launches Vudu Service On Their Website
A recent survey of Netflix customers has shown that nearly 2 million people plan to cancel the service after Netflix changed their DVD and streaming pricing structure, separating the two services and now it looks like the company is gaining some competition from an unlikely competitor, Walmart.
The retail giant purchased video on demand service Vudu 18 months ago and yesterday the company launched the program on their retail website.
Unlike Netflix which offers a monthly subscription fee for video streaming, often on sub-par movie titles and TV shows, Vudu offers more than 20,000 titles that can be rented and then streamed immediately for prices ranging from $1 to $5.99, while some movies can be purchased for as little as $4.99.
Vudu also has another deal up their sleeve’s, their streaming and downloadable movies are available the same day they arrive on DVD, while Netflix customers must wait a full month before they can request a DVD be delivered at their homes, while popular titles may see a delay in shipping times to some customers.
It will be interesting to see if Walmart ends up offering any super cheap movies below retail sales prices as part of their Vudu promotions, the company has a history of selling CDs for less than they purchased them for, driving customers into their stores, that type of promotion could get people interested in the video on demand and purchase or stream more titles offered by Vudu.
Do you prefer the Netflix unlimited streaming service or a video service with more up-to-date titles with the option to buy?