If you own Child of Eden, Ubisoft is giving you a chance starting today to play the game for a good cause: helping out the Japanese earthquake relief efforts.
R&B artist Ne-Yo and Ubisoft have already pitched in $100,000 towards the earthquake relief efforts and, for every person who beats Ne-Yo’s high sore of 306,800 on the Evolution level in the “Normal Kinect” leaderboard, Ubisoft will donate an additional dollar, up to a maximum of $20,000.
“After the devastating events in Japan, I was inspired firsthand by the way people have come together to help out the country,” said Ne-Yo. “Child of Eden is a beautiful game that’s all about hope and happiness and when Ubisoft approached me with a unique way to continue to help the people of Japan, the birthplace of the game, I was excited to join the cause.”
Additionally, Ubisoft will be running a contest over on Twitter where contestants can snap a photo of their high score and tweet it with the hashtag #childofeden for the chance to meet Ne-Yo himself. If you needed a reason to play Child of Eden today, I think this is it.